Caroline McKeon

Experience

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  Rosetta

  Aug 2008 - Apr 2010

  Associate

  Rotated through the consulting & media practices serving clients across the financial services, healthcare, and consumer products & retail industries. Led the media efforts on business development pitches to secure two new healthcare clients. Formed a company-wide community service team and coordinated social events for the NYC office.

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  DigitasLBi_US

  Apr 2010 - Aug 2012

  Sr. Analyst- Strategy & Analysis

  Led the digital strategy and analytics work for financial services clients. Responsibilities included creating strategy presentations, planning media campaigns, analyzing and synthesizing data, and developing results presentations. Award winning projects include American Express Unstaged and Small Business Saturday. Also led Digitas' annual Community Service Day in 2011 and 2012, leading over 600 employees in a one-day community service project, and raising over $70,000.

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  Liberty Mutual Insurance

  Jun 2014 - Aug 2014

  Corporate Development Program Summer Associate

  Developed a litigation strategy for first-party property claims: * Created a process map to identify process breakdowns across regions* Managed multiple data sets in conducting a quantitative assessment of current legal expenses* Researched state specific regulatory environments that impact claims litigation* Identified multi-million dollar savings opportunities through the increased use of field legal teams* Created an implementation and measurement plan for the next 3 years

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  Liberty Mutual Insurance

  Jun 2015 - now

  Led a high-profile strategic initiative to introduce direct (call center) & digital (e-commerce) sales capabilities to fast growth markets across Liberty Mutual’s 16 country footprint. Built a team of Senior Project Managers who collaborated with cross-functional global teams in India, China, and LatAm to introduce direct and digital sales capabilities. Grew and engaged a network of direct & digital experts globally to facilitate best practice sharing across all global markets and identified opportunities to leverage global scale through enterprise wide digital solutions. Show less

  • VP & Sr. Director, GRS Actuarial Business Alignment

    Sept 2022 - now

  • Global Transformation Program Manager

    Apr 2022 - Sept 2022

  • Head of Digital and Customer Experience, GRM East (Asia)

    Oct 2019 - Mar 2022

  • Director, Global Direct & Digital Expansion

    Jul 2017 - Oct 2019

  • Senior Business Consultant, Corporate Development Program

    Jun 2015 - Jul 2017
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  League of Women Voters of Massachusetts

  Jul 2024 - now

  Board Member