Adina Burca

Experience

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  Kimberly-Clark Professional

  Sept 2004 - Aug 2013

  Territory Sales Manager

  • Managing the distributor accounts and responsibilities for opening new projects• Managing existing end users business together with acquiring new business based on projects for specific segments.• Maintaining the good partnership with existing distributors• Identifying, opening and developing new distribution channels • Training and coaching the distributors sales force• Responsible to design, develop and deliver sales presentations that meet the customer’s needs for analysis, forecasting and creativity;• Providing distributors with prompt and accurate information concerning programs, policies, pricing and services;• Establish and maintain sound business relationship at relevant levels and locations within the customer’s organizations, permanent contact to KA customers on everyday basis;• Responsible for yearly results in terms of volumes , value, marketing.• Define and implement the most effective promotional activities at a local level and advertising funds within agreed budgets;• Agree annual promotional calendar with distributors and keep Marketing team updated on activities, including promotional evaluation;• Ensuring that customer requirements are communicated to the appropriate K-C departments; Show less

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  Naturhouse

  Aug 2013 - Aug 2015

  Business Owner
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  Essity

  Aug 2015 - now

  Industrial Key Account Manager for SEE Region at Essity

  Tasks and responsibilities: • Developing growth strategies and plans related to the Industrial range for SEE Region.• Managing and retaining relationships with existing clients focusing mostly their needs.Achievements:Developing and Implementing new Industrial products concentrated on customers needs and specific tasks.Developing the OW product range especially on Automotive and Clean Room areas.Innovating in packaging and folding based on new approach "Efficiency and productivity increase".”- Industrial range growth of ca 2 mil Euro for the SEE region- Industrial Sales Academy – 4 modules of Industrial sub-segments Training: Kaizen Management basic module; Automotive Industry; Food Industry; Traveling Industry -Kitchens – DSRs oriented.- Active participation to Aviation and Metal Manufacturing Project building and promoting together with Global Product Management Team.- Innovation Workshop participation in Gothenburg with 2 selected products on the short list.- Prototype testing with EPM Department on selected Industrial Areas in the region.- Kaizen Institute and Integrated Consulting Group collaboration for increased knowledge level for the sales force into Kaizen/Lean Management and Total Productive Maintenance implementation at Industrial Customers.- Creating and promoting the Industrial Workshop for SEE region with the participation of Production, Maintenance, Quality, Continuous Improvement Managers based on Muda Waste hunting.- Winner of Outstanding Account Management Performance for 2019.• Having an in-depth knowledge of business products and value proposition• Having in depth knowledge of the specific industrial customers insights and competition development.• Create customized business proposals• Specific trainings for Internal and External Sales Force• Identifying and mapping business strengths and customer needs• Researching business opportunities and viable income streams• New distribution channels identification and developing. Show less