
Kelly O'Donnell
Marketing Assistant

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About me
EOS Implementer® | Fractional Marketing Officer | Entrepreneur | Civically Engaged
Education

Northwestern University
2001 -Master of Arts - MA Integrated Marketing and Communications
Northwestern University
2001 - 2002Masters Integrated Marketing CommunicationsConsulting projects: Jockey International, Winston & Strawn, Kraft Foods

Michigan State University
1996 - 2000Bachelor of Arts Marketing, FrenchActivities and Societies: Phi Beta Kappa

Michigan State University - Eli Broad College of Business
1996 - 2000Bachelors of Arts MarketingActivities and Societies: Phi Beta Kappa, Associated Students of Michigan State University (ASMSU) Student Government, Order of Omega,
Experience

Carol Fox & Associates
Feb 2001 - Dec 2002Marketing Assistant• Marketing assistant for theater and the arts events and groups in Chicago, including Could It Be Magic?— The Barry Manilow Songbook (The Mercury Theater)• Public relations assistant at June 2001 Printers Row Book Fair, Chicago, in coordination with the Mayor’s Office of Special Events

Northwestern University
Jan 2002 - Jan 2002Graduate Assistant, Marketing, NU Alumni AssocationDuring Summer 2002 internship, I evaluated existing marketing initiatives for NAA Travel Program and created new strategic integrated marketing plan for the program. I was kept on as an assistant to the department through my graduation in Dec. 2002.

Beringea
Jan 2003 - Jun 2008Director of Marketing and Communications• Wrote and executed annual strategic marketing communications plan• Managed all external and internal communications, including website content and development, presentations, advertising and e-mail campaigns• Created and maintained segmented contact database for e-marketing

O'Donnell Integrated Marketing Communications
Apr 2008 - nowPresident & Chief Marketing OfficerI serve in an outsourced or fractional CMO or VP of Marketing role, providing integrated marketing communications planning, management and execution for growth-oriented professional and financial service firms. On a retainer, project or hourly basis, I provide flexible senior-level strategic marketing communications support, offering services such as annual strategic planning, business development tracking and training, digital advertising and public relations campaign management, editing, event planning, copywriting and marketing material development, and website development. Show less

EOS Worldwide
Nov 2022 - nowProfessional EOS ImplementerI implement the Entrepreneurial Operating System® (EOS®) to help entrepreneurs get what they want from their businesses. EOS is a management operating system that harnesses human energy — delivering better results for businesses and more fulfilling lives for the people who run them.EOS Implementers® are experienced entrepreneurs who have faced the same challenges that you experience every day. I’ll help you see your business in a whole new light and show you how to execute using a set of simple tools and principles on a simple set of tools and principles to identify root causes before they become problems, place the right people in the right seats, and align every employee toward the same goals.Specifically, I’ll help you do three things called Vision, Traction®, Healthy. Vision is about getting your leaders 100% on the same page with where your organization is going and how it’s going to get there. Traction is about helping your leaders become more disciplined and accountable so they can achieve every part of your Vision. And Healthy means helping your leaders become a healthy, functional, and cohesive leadership team.All businesses eventually get stuck. Thousands of entrepreneurs around the world run on EOS and credit it with helping them break through ceilings to achieve personal and business growth. I’ll bring the real-world experience you need to help your business run better and help YOU live better. Show less
Licenses & Certifications
- View certificate

Professional Entrepreneurial Operating System (EOS) Implementer
EOS WorldwideNov 2022
Honors & Awards
- Awarded to Kelly O'Donnell2021 Fellow, Michigan Political Leadership Program, MSU Michigan State University Dec 2020 The Michigan Political Leadership Program at Michigan State University is a bi-partisan program that identifies individuals from across the state committed to community service and brings them together to engage in a public policy and leadership curriculum.
- Awarded to Kelly O'DonnellWinner, Growth Sector, Michigan Women's Foundation 2017 Dolphin Tank Pitch Competition Michigan Women's Foundation Nov 2017 Michigan Women’s Foundation, in partnership with Springboard Enterprises and Consumers Energy, sponsors an annual Dolphin Tank® pitch session as a component of the Entrepreneur YOU Business Plan and Pitch Competition. The Dolphin Tank is a "helpful feedback-driven" pitch sessions for entrepreneurs to receive constructive insights from knowledgeable professionals. It's an interactive discussion led by an expert panel of "dolphins" that focuses on one thing: "How can we help?" The objective is to… Show more Michigan Women’s Foundation, in partnership with Springboard Enterprises and Consumers Energy, sponsors an annual Dolphin Tank® pitch session as a component of the Entrepreneur YOU Business Plan and Pitch Competition. The Dolphin Tank is a "helpful feedback-driven" pitch sessions for entrepreneurs to receive constructive insights from knowledgeable professionals. It's an interactive discussion led by an expert panel of "dolphins" that focuses on one thing: "How can we help?" The objective is to provide connections and advice to enable entrepreneurs to capitalize on their opportunities. After the Dolphin Tank, the presenting entrepreneurs will be evaluated by judges who will select cash prized winners of $10,000, $5,000, and $2,500 - and $1,000, as well as support services and technical assistance. Show less
Volunteer Experience
Subject Matter Expert
Issued by TechTown Detroit on Aug 2023
Associated with Kelly O'DonnellFounder
Issued by Keep Plymouth Leafy on Sept 2017
Associated with Kelly O'DonnellCity Commissioner, Mayor Pro Tem
Issued by City of Plymouth, Michigan on Feb 2019
Associated with Kelly O'DonnellBoard Member
Issued by YMCA of Metropolitan Detroit on Jun 2021
Associated with Kelly O'DonnellDirector
Issued by Plymouth Area Recreation Authority on Jul 2018
Associated with Kelly O'DonnellTroop Leader; Area Troop Organizer
Issued by Girl Scouts of the USA on Oct 2012
Associated with Kelly O'Donnell
Languages
- frFrench
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