Katya Ivanovski

Experience

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  Saxbys

  Nov 2015 - Apr 2016

  Barista

  •Served customers at a high-volume café that accrued over $4000 in daily revenue.•Hired immediately at a competitive location through previous experience from another Saxbys location, including opening a café on a team of 25.•Encouraged proper safety and sanitation techniques with ServSafe Certification background.

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  Jessica Flynn Photography

  Oct 2017 - Oct 2018

  Assistant Photographer

  • Provided photography services to clients on 8 to 12-hour wedding days.• Managed groups of up to 30 people to arrange photos.• Coordinated wedding day schedules for clients, their families,and wedding parties.

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  Katya Ivanovski Photography

  Jan 2019 - Jul 2022

  Owner and Lead Photographer

  As owner and founder of my photography company, I have holistic, hands-on experience in entrepreneurship and developing a startup business. I serve clients directly on a day-to-day basis and manage all aspects of business operations. A key feature of my business strategy is evaluating what evolving solutions and opportunities align with my goals and client experience with many new products constantly becoming available for creative business owners.Highlighted Responsibilities:- Maintaining strong client relationships through a CRM system and providing an exceptional client experience with proactive outreach at all stages of the customer lifecycle- Developing a lucrative client referral network to generate leads that eliminated the need for paid advertising in the marketing mix and improved profit margins- Hiring and collaborating with contracted photographers for each session or event as needed- Managing all aspects of operations, budgeting, cost calculations, inventory, marketing, liability, and logistics as sole proprietor of a startup business- Developing a website and client support documents to reinforce client experience- Managing social media channels and website through content planning tools to strengthen brand image- Leveraging analytics tracking across digital platforms to improve resource allocation, content creation, and creative problem-solving Show less

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  Nine dots

  May 2019 - Aug 2019

  Marketing Intern

  • Curated and scheduled content across Nine Dots social media and email marketing channels using media planning tools such as Hootsuite.• Strengthened direct marketing approach by implementing a chatbot and transitioning client data to the HubSpot CRM system.• Researched and coordinated speaking opportunities for the Founder & CEO.

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  MortgageCS

  Aug 2020 - Jul 2022

  In this role, I adapted to the constantly-evolving needs of our tech-forward startup environment. I oversaw key business development efforts and devised and implemented new marketing initiatives while advancing the responsibilities of my previous customer success role on the B2B side.Highlighted Responsibilities: - Provided bespoke support as part of a tech startup for a diverse client base of B2B financial advisor partners and key financial advisory firms - Developed and implemented creative business solutions to improve B2B partner and client experiences and maximize organizational efficiency- Managed B2B business development outreach efforts to 300+ real estate agents with an emphasis on follow-through to earn new professional relationships- Designed and managed company website, social media content, and marketing collateral- Acted in a concierge-type role to establish personal relationships with clients- Designed and revised supporting documentation for B2B relationship development, such as presentation decks, “one-pager” information sheets and PDF resources Show less As Customer Success Coordinator, I ensured that our process was efficiently organized and constantly improving so our clients could move swiftly through the loan process. I also oversaw client relationship management initiatives, such as by optimizing our CRM and creating stellar touchpoints throughout the customer journey. Highlighted Responsibilities: - Maintained strong client relationships and provided an exceptional client experience- Provided executive-level support for COO and CEO throughout the loan process- Planned and implemented a unique client gifting initiative reflective of the company brand to encourage customer retention and maintain a strong referral network- Identified problems and opportunities within the organization and devised creative solutions Show less

  • Customer Success & Marketing Manager

    Mar 2021 - Jul 2022

  • Customer Success Coordinator

    Aug 2020 - Mar 2021
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  ServiceNow

  Oct 2022 - now

  • Customer Success Manager

    Feb 2024 - now

  • Associate Customer Success Manager

    Oct 2022 - Feb 2024