Abel Santana Jr, MBA

Experience

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  REGAL ENTERTAINMENT GROUP-A

  May 2003 - Aug 2006

  Associate Manager

  • Managing team of 50 individuals and overseeing the sales of Premier Group enrollment for Regal branch in Simi Valley.• Overseeing, premier customers experience and enhancing time in branch.

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  State of California

  Aug 2006 - Oct 2008

  Cal Works Student Specialist

  • Providing resources to Welfare-to-Work recipients by providing consultation and opportunities to pursue education at a college or university. • Relying heavily on consultative sales to build trust and ensuring yearly percentages met

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  California State University, Northridge

  Sept 2008 - May 2009

  California State University Northridge Representative

  • Marketing Cal State Northridge in college campuses in Southern California.• Working with Admissions and Administrators to facilitate transfer student access to CaUniversity.

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  Wells Fargo

  Jul 2009 - Feb 2011

  Personal and Business Banker

  • Managing multi-million-dollar portfolio of investments, direct deposit accounts, loans, lines of credit and establishing merchant services. • Facilitating new business acquisition through relationship sales and referral business. • Partnering with C-level executives to provide financial solutions to meet business development goals. • Led district in growth target for 2010: 189% of Sales goal.

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  SAGE Publishing

  Feb 2011 - now

  • Team Building with Sales Engineer Team throughout North America. • Oversee fulfillment and onboarding of SAAS SAGE Vantage into Colleges and Universities across North America. This has led to record business growth and stellar customer satisfaction.• Collaborate interdepartmentally. Complex systems require an ability to work with other divisions effectively. Leading the way to problem solving for stakeholders. • Leadership in Year of Year growth of digital SAAS software. Consultative selling is our approach to driving this growth.• Product Management of SaaS products throughout organization. Building new capabilities for SaaS products. Show less • Team Building international team. The larger the reach of the team the more complex the clients and needs. We work to drive solutions for customers. • Collaborate with Sales Executives. It takes a village to succeed in a competitive marketplace, working and learning from other leaders is how we drive business. • Led global sales strategy for SAAS product launch along with implementation program and customer onboarding. With print textbooks in decline, this platform is set to take the company into the next 50 years of growth.• Strategist and implementer of National Covid-19 response for Sales organization. When we were lost, I was able to blaze the trail and provide an international strategy and saved jobs. • Product Management of SaaS and PaaS products for organization. Show less • Work interdepartmentally in creation of next generation SAAS tool for universities. The platform is intended to replace our print book usage and forge SAGE into the next generation. • Led external client facing trials throughout the United States with thousands of trials of SAAS product (SAGE Vantage). This testing phase was instrumental in ensuring we executed our plan with accuracy.• Created sales enablement plan by creating onboarding tools and internal procedures for clients. • Lead presentations for largest and complex sales through focus on major markets. Having two roles in the company allowed for new markets to be explored and led to greater market share.• Chief Sales Coach and Strategist for sales division, collaborated with sales representatives and Regional Directors. Strategies and troubleshooting responses that I created and mapped helped SAGE have the most profitable years to date.• Operations management and innovation for SAAS platform, SAGE Vantage. • Created Go-To-Market strategy for SaaS products. Show less • Designated closer. Was flown into various Universities across North America to present content, technology and win large adoptions for SAGE Publishing. • Sales Coach and Chief Strategist for sales representatives. Also provided developmental strategies and tools for after sale support for large adoptions.• Work interdepartmentally with Marketing, Editorial and e-learning teams to create strategies, drive sales, and provide market feedback. • Research industry trends and work cross-departmentally to help SAGE maintain a strong presence in the ever changing, fast paced world of publishing.• Research and development in new SAAS product line. Created first customer facing version of SAAS product. Show less Textbook Sales Representative in Virginia, Washington D.C., and North Carolina. My position required me to travel to various University Campuses to promote SAGE, CQ Press and Corwin textbooks and help in the recruitment of new textbook reviewers and develop leads for our Editorial team.• Managing multi-million-dollar territory consisting of over 100 Universities and Colleges through 7 States in the continental United States. • Developed relationships with Deans, Department Chairs and Professors as an Advisor regarding their courses and course materials. • 2011, 2013 and 2014 double digit percentage growth in sales territory.• Key Stakeholder in developing next generation platform strategy. This would lead to the largest growth in company history. Show less

  • Technical Sales Manager-North America

    Dec 2021 - now

  • Learning Solutions Manager

    Dec 2019 - Jan 2022

  • Learning Solutions Specialist

    Jan 2019 - Dec 2019

  • Media and Product Specialist

    Jan 2016 - Dec 2019

  • Sales Representative (Hyrbid)

    Aug 2014 - Dec 2015

  • Field Sales Representative

    Jan 2013 - Aug 2014

  • Inside Sales Executive

    Feb 2011 - Jan 2013