Sofia Mariasole Boer

Experience

• 

  Marco Polo System g.e.i.e.

  May 2011 - Aug 2011

  PR and Press Office Intern

  As an intern, I managed and promoted several events (workshop, art exhibition, round table). Key responsibilities: media partner relationship and social media communication.

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  Fondazione La Biennale di Venezia

  May 2013 - Nov 2013

  PR Bangladesh Pavilion of the 55th Biennale of Venice

  As an intern, I dealt with the press and visitors relationship. Moreover, I have run a survey and analyzed data collected to understand the audience's profile.

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  The Egg Brussels

  Apr 2014 - Jul 2015

  Marketing & Communication

  As part of the corporate spin-off TheEggChange, I designed and moderated collective intelligence and design thinking workshops for Creativity World Forum 2014 (Kortrijk), NetFutures 2015 (Brussels), Creative Hubs Forum 2015 (Lisbon) and Creative Ring Meetup 2015 (Barcelona). I also took care of TheEggChange's communication through social channels and newsletter sending.

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  Creative ring

  Nov 2014 - Jul 2015

  Marketing & Communication

  Start-up communication strategyWorkshop designContent marketingSocial media managementLead generation campaign Newsletter marketingSpeaker at Creative Hub Forum (Lisbon 2015)

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  Prase Media Technologies

  Dec 2015 - now

  I am the cross-point between the brand distributed by Prase (LG, Epson, Shure, Sonos, NETGEAR - only to mention the main ones) and the Italian Audio-Video/IT industry (b2b). I translate insights, target analysis and partners' value in a marketing strategy that mix newsletters, PR, events, webinars and much more. With the support of a small marketing team, I gathered solid experience in dealing with different stakeholders in a dynamic environment, always paying attention to budget, deadlines and goals.I am also the PM of Prase Academy. Thanks to the results gained with this project, I was awarded 40under40 of InAVate 2020. Show less

  • Marketing Manager

    Jun 2023 - now

  • Marketing Coordinator

    Dec 2015 - Jun 2023