Mohammed El Safi (BSc, Eng, MBA, CSMP)

Experience

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  Golden Falcon

  Sept 2013 - May 2015

  Business Development Executive

  •Handling market development for major manufacturers of Home & Personal care products.•Maintaining fruitful relationships with existing customers.•Identifying new sales leads.•Planning and overseeing new marketing initiatives.•Study the market and forecast the yearly demand.•Formulate Prototypes for Home & Personal Care applications.

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  EnerPlastics LLC

  May 2015 - Apr 2018

  Business Development Executive/Account Manager

  •Account key manager for main plastic manufactures in KSA, UAE, Sudan & Egypt.•Technical Marketing for special products such as OXO-Biodegradable additive in UAE & KSA•Conducting market research to identify selling possibilities and evaluate customer needs.•Recommending solutions to any problems faced by the clients.•Generate Sales, achieve Sales Targets & Create Plans for Business Growth•Follow up with current customers for orders/ new tenders & seeking out new sales opportunities through market & agents.•Monitor competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandizing techniques.•Recommending new opportunities and improvements in terms of client’s profits and losses.•Coordinate & support technical issues with Technical Department, Production & Account Departments to fully meet client satisfactions.•Forecast sales to enable operations planning, introduce product innovations and maintain active memberships. Show less

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  ADEKA AL OTAIBA MIDDLE EAST LLC

  Apr 2018 - Apr 2024

  Key Account Sales Manager

  • Conducted sales analysis and developed a comprehensive 5-year strategic sales plan, leading to a 950% increase in turnover and an 880% rise in sales volume.• Played a key role in contract negotiation and management, ensuring favorable terms and long-term partnerships.• Collaborated closely with R&D and supply chain teams to optimize product offerings and streamline logistics, resulting in a significant cost reduction.• Implemented a robust pricing strategy, enabling competitive positioning in the market and consistent revenue growth.• Led a sales team, driving a steady annual growth rate of over 30% by refining sales operations and enhancing team performance.• Enhanced technical support services and provided expert product recommendations, leading to improved customer satisfaction and retention. Show less

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  Rianlon Corporation

  Nov 2024 - now

  Sales Manager MEA

  Overseeing and managing Rianlon Corporation's business in the Middle East & Africa, with key responsibilities including:-Customer Acquisition & Sales Development: Identifying and securing new customers, and expanding into new sales segments.-Strategic Customer Management: Independently managing customer relationships and implementing tailored development plans.-Global Collaboration: Working closely with group functions in Germany and China to ensure alignment and synergy.-Logistics Management: Overseeing local logistics operations, including the management of warehousing and freight forwarding partners.-Event Participation: Planning, organizing, and representing the company at international trade fairs, symposia, and conferences.-Relationship Building: Conducting regular customer visits to foster strong, lasting partnerships Show less