
John Conley, CPPM
Second Vice President

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About me
Passionate and experienced provider-side business development and consulting executive
Education

Rollins College - Crummer Graduate School of Business
-Master of Business Administration - MBA Finance, GeneralGPA - 3.93

Cornell University
2020 - 2020Certificate (completed May 2020) Strategic Healthcare Leadership
University of Minnesota - Carlson School of Management
-B.S International BusinessActivities and Societies: Evans Scholar Minors: Geography & Economics Studied the business implications of the formation of the European Community; coursework completed a self-designed emphasis

Edina Senior High School
-Activities and Societies: Golf, broadcasting
Experience

Smith Barney
Jan 1997 - Mar 2005Second Vice President• Evaluated the suitability of complex financial products to match client needs, all while dealing with a difficult and complicated regulatory environment.• Attained Blue Chip Council (Top 10%) in 2000 for outstanding account and asset growth.• Consistently ranked in top third of 97-06 training class (over 100 hires).• Earned maximum trainee stock award based on exceeding targets for account and asset growth – $15,000 annually – for all three years eligible in the Financial Consultant Associate program.• Developed a sales assistant, assigning critical support tasks that resulted in her becoming a highly valued team member.• Hired as Financial Consultant Associate, progressed to full FC, then promoted to 2nd VP - Investments. Show less

Johnson & Johnson
Apr 2005 - Aug 2013Managed the SE U.S. to achieve measured increases in key account satisfaction while exceeding company performance goals. Simultaneously responsible for consulting agreements for up to 30 contracted key-accounts; managed and delivered all services on time and within budget.SALES• Developed and maintained highly effective working relationships with Territory Managers and high-profile key accounts that built and strengthened customer loyalty, resulting in increased revenue growth at 3x market rate.• Recognized by the CEO, board members, and senior management for delivery of presentations communicating our business unit’s unique proficiency to groups of 25 surgeons or more at national meetings and industry gatherings.CONSULTING• Delivered highly regarded services; practice evaluations, business planning, staff training, secret shopping, management reporting and ongoing interpretation. These efforts increased company loyalty and enhanced the company’s reputation and brand as a solutions provider within the healthcare industry.• Worked with customers to recommend process changes resulting in measurable improvements in patient satisfaction, productivity and financial performance. • Assessed baseline conditions, created action plans that affected organizational change resulting in higher sales.• Analyzed various factors and considerations, identified and promoted solutions for customers that resulted in increased patient capture.MANAGEMENT• Created staff incentive plans that facilitated a stronger buy in and increased engagement and productivity.• Harvested, processed and tabulated important data for benchmarking key performance metrics used internally and with our consulting clients. • Developed screening questions for prospective employees to find key traits determined to be critical for success in the Business Consultant position.• Streamlined simultaneous project management by instituting service tracking systems used division-wide. Show less
Consultant
Mar 2012 - Aug 2013Senior Business Consultant
Apr 2005 - Feb 2012

Healogics, Inc.
Aug 2013 - Jul 2017Healogics, the world leader in advanced wound care, heals wounds in the hospital outpatient setting. I was tasked with overseeing their long term care expansion in the Western third of the United States. Working outward from our hospital partners in several key markets, I increased our team of providers and arranged for care delivery. Kansas City, Tulsa, Oklahoma City, New Orleans, Waco, Lubbock, Salt Lake City, Denver, Portland, Seattle, Dallas, and Little Rock are markets that were green lit. Phoenix, Las Vegas, Albuquerque, and others were assessed. 2017:* #1 VP of Development * Secured statewide agreement with largest operator ensuring sufficient business to add 3 providers2016:* Signed Agreements adding ~4,000 beds of Skilled Nursing Facility capacity* Added 5 providers in territory (Doctors & Nurse Practitioners) to perform Post Acute weekly rounds* #2 out of 5 as VP of Development with least time in the territory Show less Targeting, qualifying, and promotion of shared-risk partnerships between Healogics and hospitals to C-suite decision makers on Clinical, Operational, and Financial levels.Healogics is the world's leader in treatment of chronic wounds with over 700 Wound Care Centers in the United States.* 2013Q4 to 2014Q4: 14 contracts won in territory. Each contract represents 5-7 year agreement for management services for a comprehensive Wound Care Center generating $2.5-3 million annually.* 2014: 81 new sales opportunities created for territory, exceeding both individual goals and team performance. 20% of the company's opportunities historically result in won orders in 18 months or less.* Assessed competitive landscape and drafted reports for CEO and other top executives to be used with private equity groups during an auction process, and later to acquisition targets.* Developed advanced analytical forecasts including an "Impact Report" to assess market cannibalization when considering additional centers in proximity to existing centers and "Penetration Index Map" to optimize placement of Multisite expansion. Show less
Vice President Of Business Development
Jun 2015 - Jul 2017Director Of Business Development
Aug 2013 - May 2015

Eden Hall LLC
Nov 2017 - nowSenior Business Development ExecutivePrincipal/Founder responsible for business development, contract negotiation, and coordination of delivery for assignments across multiple industries.HEALTHCARE – Created Provider go-to-market strategy for a startup analytics company previously focused on the Payer channel. Big Data | ACO | High-Value Care | Cost Reduction | Value-Based Care | Referral OptimizationMEDICAL – Video production of a training course on terminal cleaning methods for an industrial cleaning company expanding their customer base to include higher value operating room environments. Developed documentation of both the daily cleaning process as well as required certification of training recipients.BROADCASTING – Play-by-Play announcer for some of the largest international and regional online broadcasters of live sporting events. Have worked multiple USA Hockey National Championships, State Championships, a summer league for NHL players, the highest level of Minnesota HS hockey, U.S. national teams, and a week of international competition with the 2018 U.S. Women’s Olympic team.EVENT MANAGEMENT – Tournament Director for the largest Spring/Summer youth hockey event in the Southern U.S. Responsible for registrations, scheduling, and game day administration for several years at locations around Naples, Fort Lauderdale, and Tampa/St. Petersburg.STAFFING – Coordinated daily professional and unskilled workers for large events. Show less

ActivLife Solutions
Jan 2019 - Jul 2019Vice President Of Business DevelopmentActivLife Solutions was a start-up that developed a first-to-market software application hoping to increase resident engagement in wellness programming for the Senior Housing environment.
Licenses & Certifications

Certified Professional Project Manager (CPPM)
University of St. Thomas - Opus College of BusinessApr 2024
Honors & Awards
- Awarded to John Conley, CPPMUSA Hockey New Leader Award Statewide Amateur Hockey of Florida (USA Hockey affiliate) 2012 This award identifies individuals under 45 for exemplary work in supporting the growth of hockey.
Volunteer Experience
Vice President (Statewide Amateur Hockey of Florida)
Issued by USA Hockey on Jan 2010
Associated with John Conley, CPPM
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