Kamal Laarid

Experience

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  NTT Ltd.

  Jun 2004 - Jun 2008

  In charge of NTT’s Largest global accounts:• Increased the global revenue and the margin ensuring all contractual obligations are being met• Developed Global Service Delivery Plans that enable the Client’s achievement of IT goals and business outcomes• Acted as a trusted business advisor and customer advocate• Represented the main contact between all parts of NTT and the client’s most senior global and regional management• Led regional SDMs, in country managers and NTT Partners to provide a single service delivery model for the client • Grew credibility with the client • Achieved all Service Level Agreements globally• Committed to a high standard of conduct, leadership and ITIL best practices resulting in a complete Customer Satisfaction Show less

  • Global Service Delivery Manager | Professional & Managed Services

    Jul 2005 - Jun 2008

  • Unified Communications Consultant | Professional & Managed Services

    Jun 2004 - Jul 2005
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  Microsoft

  Jul 2008 - Dec 2017

  Helping Microsoft’s Global Accounts to leverage Microsoft solutions (SaaS, Cloud, on-premises) and services, build their IT Strategy, and achieve Digital Transformation/ AI success: • Worked directly with clients’ global transformation teams to review their Enterprise Architecture and identify their business priorities and context• Analysed their Capabilities Maps and Information Maps• Identified the Information and Information Systems to modify or add• Analysed the business transformation plan• Built and align the IT transformation plan needed to support the strategy execution • Conducted the transformation projects valuation and the sales closing with the client’s executive suite• Led the IT transformation plan implementation and managed changes with the MS Global Team in charge of the customer Show less Microsoft’s Global Accounts /35 countries (EMEA – America – Asia)• Renewed global Enterprise Agreements and negotiated complex sales cycles at C-level• Achieved exceptional global revenue growth y.o.y (+113% and +130% within one year)• Designed strategy with multi-phase execution and delivery• Built trusted relationships through engagements focused on driving the customer’s desired business outcomes• Delivered on quarterly and annual revenue budget/ P&L and key scorecard metrics• Led Digital Transformation projects with customers through best-in-class virtual engagements• Orchestrated the team, ensuring that the best of Microsoft and partners is brought to bear to deliver the client’s business goals• Drove attainment of client’s local subsidiary change management KPIs/scorecard results• Conducted executive communications, engagement and influence Show less

  • Global Digital Transformation Manager

    Sept 2014 - Dec 2017

  • Global Account Manager | Enterprise Sales

    Jul 2011 - Sept 2014

  • Strategic Account Manager

    Jul 2008 - Jul 2011
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  Art 2 Fermetures

  Dec 2017 - Sept 2020

  General Manager

  Manufacturing Industry/ 2 plants / 120 employees• Created Corporate Strategy, GTM & Growth Strategy• Aligned the culture, the structure, and the roles with the strategy• Enhanced the business capabilities• Improved processes to increase throughput while optimizing costs using Lean Six Sigma and AI/ML• Built High-Performance teams and coached them toward excellence• Created strategic alliances with the suppliers and partners• Developed authentic relationships with the company stakeholders• +120% revenue growth, 50% of ROCE & EBIT margin growth in 2 years Show less

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  SoBusiness Value

  Sept 2020 - now

  Chief Transformation Officer (CTO) & Founder

  As the Founder of SoBusiness Value and acting as a transition CTO, I partner with organizations to create and execute cohesive transformation strategies that drive growth and operational excellence. My key contributions include:- Developing and aligning strategic growth plans with business goals, resulting in a 30% improvement in operational efficiency for multiple clients.- Designing business architectures, target operating models, and mapping value streams to deliver end-to-end customer value and enhance organizational performance.- Leading process optimization and AI integration initiatives, boosting operational efficiency and customer satisfaction while increasing revenue.- Managing large-scale transformation projects and driving cultural alignment to ensure seamless execution and adoption.- Training leadership teams in strategy formulation, OKRs, and change management to sustain long-term growth. Show less