
Dwaipayan Gupta
Sales Engineer - Metalworking

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About me
Key Account Manager - OEM
Education

IILM
2005 - 2007Master of Business Administration (MBA) MarketingActivities and Societies: Active member of Student committee of placement Post graduate Diploma in Marketing and International Business

Visvesvaraya Technological University
2000 - 2004Bachelor of Engineering (BEng) Mechanical EngineeringBachelor of Mechanical Engineering 2000-2004
Experience

Blaser SwissLube India Pvt Ltd
Feb 2007 - Jun 2009Sales Engineer - MetalworkingDeveloping Key Accounts and Channel partners, Maximizing sales for the Market. Formulation/Implementation of Marketing Plans. Commit and deliver a weekly no on revenue & margins. Steering sales objectives including revenues, overall profitability, service contract penetration, annuity, & promote customer satisfaction within Pune , Kolhapur area in corporate, government, & graphic arts segment. Monitoring the sales management process implementation with comprehensive & accurate data for the assigned customers. Developing the business through effective channel expansion across the region. Monitoring of market research, consumer intelligence and competitive activities, which support the marketing strategies, by providing accurate, ongoing and relevant information. Fore fronting complete business development functions including channel partner management, manpower training, development, retention, & sales promotion activities in the company. Show less

Quaker Chemical India Ltd
Jul 2009 - Mar 2012Assistant Manager - Metalworking Developing the business through effective channel expansion across the region. Monitoring of market research, consumer intelligence and competitive activities, which support the marketing strategies, by providing accurate, ongoing and relevant information. Fore fronting complete business development functions including channel partner management, manpower training, development, retention, & sales promotion activities in the company. Developing Key Accounts and Channel partners, Maximizing sales for the Market. Formulation/Implementation of Marketing Plans. Commit and deliver a weekly no on revenue & margins. Steering sales objectives including revenues, overall profitability, service contract penetration, annuity, & promote customer satisfaction within East market in corporate, government, & graphic arts segment. Monitoring the sales management process implementation with comprehensive & accurate data for the assigned customers. Show less

ExxonMobil
Apr 2012 - now• To identify , develop and build long term channel partner relationships , coordinate roll out of marketing programs resulting in achievement of planned sales volumes providing the targeted realization and ensuring an overall growth over the previous period with prime focus on synthetics • To manage distributor agreements , pricing , distributor development funds , volume conversion opportunities , Trade account receivables within the Distributor sales in the assigned territory • Ascertain the business nature of each Distributor's territory, potential, market dynamics, Network Strategies from the Distributor Network Advisor and understand thoroughly the sales plan, product mix and sales strategies applicable to the allocated business territory.• Finalize the set of Distributor Profiling Standards in close coordination with Distributor Network Advisor and ascertain the list of attributes required for an ideal Distributor. • Execute Distributor Implementation process in close coordination and support from the Lines of Business Group members and Field Engineering Support group towards achieving sales volumes, realization and optimum sales mix as per the agreed business plans. Foster communication and cross-functional cooperation required for operating in a matrix organization.• Initiate appropriate steps and ensure timely monitoring on accomplishment of other Distributor Business objectives including Business Planning, Contract Administration, Network Optimization, Distributors Price List implementation and optimum leverage of the support of Distributor Network Advisor Show less • Maintain good business relationships and manage contracts/contract renewals with customers and distributors• Monitor and identify market opportunities and design appropriate sales strategies and tactics to improve sales value realization and gross margins• Implement marketing programs in accordance with the annual marketing and sales plan and the established pricing architecture• Conduct demand forecasting, sales planning, business visits, pipeline management, contract management and execute the approved sales processes• Manage customer interfaces including accounts set-up and resolution of customer feedback/concerns Show less
Field Marketing Advisor
Jun 2023 - nowKey Account Manager - OEM
Dec 2022 - nowBusiness Development Manager B2B
Jan 2019 - nowDistributor Business Consultant - East
Oct 2015 - Dec 2018Area Sales Manager - East
Apr 2012 - Sept 2015
Licenses & Certifications

Fundamentals of Digital Marketing
Google Digital Garage
Languages
- enEnglish
- hiHindi
- beBengali
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