
Nadia Lee
Research Intern

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About me
Marketing Manager - Federal Group 飛達集團
Education

國立台灣大學
-碩士 Sociology 斐陶斐榮譽會員
National Taiwan University
-Master's degree Sociology
International Trade Institute, TAITRA
2012 - 2012Post-Master's International Marketing Program International Marketing
Experience

Zenith
Sept 2007 - Feb 2008Research Intern• Managed data bank• Supported the host to lead the focus group discussion

National Taiwan University
Jul 2008 - Dec 2008Citizen Conference AssistantParticipated in the project of "Pros and Cons of the Death Penalty Abolition"• Published the issue book of the citizen conference• Co-host the discussion of pros and cons of the death penalty abolition

National Taiwan University
Sept 2009 - May 2010Research AssistantHeaded the 50th anniversary project for Department of Bio-industry Communication and Development (BICD), including:• Interviewed / filmed 50 BICD outstanding alumni• Published BICD 50th anniversary special edition• Made a documentary film of BICDSupported Xiaolin Village post-disaster reconstruction• Rebuilt livelihoods: produce packaging design and sales channel development

PHYCOS International Co., Ltd
Jun 2010 - Oct 2013• Established and executed government bids of various projects such as agricultural industry analysis, intellectual property management, and biotech pharmaceutical marketing consultant. • Traveled to Holland, Switzerland, France and United Kingdom to interview local agricultural businesses.• Collaborated with senior marketing managers from Johnson & Johnson, L'Oréal, and the market research expert from Progressive Marketing & Research Constant. • Motivated and hosted internal interdisciplinary mini seminars to help colleagues learn from each other. Show less
Project Manager
Jun 2011 - Oct 2013Project Assistant
Jun 2010 - May 2011

Federal Group 飛達集團
Oct 2013 - Jul 2019As a marketing representative of Scoot Tigerair (low cost carrier), in charge of:• Allocate Scoot Taiwan annual budget and set up action plans• Scoot Taiwan PR events & press release• Localize Scoot global campaigns• Arrange Scoot Media Trip to Berlin• Host Scoot travel fair with Taiwan top travel agencies (Lion, Cola, Ezfly, Eztravel, etc.)• Arrange key opinion leader (Youtuber, Instagramer, Blogger, and celebrities) collaboration & public relation events• Execute and evaluate marketing action plans• Plan and host travel seminars for travel agents (B2B) and customers (B2C)• Collaborate with foreign Tourism Offices• Monitor key accounts (B2B) Show less As a marketing representative of RailEurope, and ACP Rail, in charge of:• Analyze outbound travel market and make strategic marketing plans for B2B and B2C businesses• Allocate annual budget and set up action plans• Arrange key opinion leader (Youtuber, Instagramer, Blogger, and celebrities) collaboration & public relation events• Execute and evaluate marketing action plans• Execute and evaluate Google Ads, Bing Ads, Facebook Ads, and Instagram Ads• Plan and host travel seminars/events for travel agents (B2B) and customers (B2C)• Collaborate with foreign Tourism Offices• Monitor key accounts (B2B) and loyal customers (B2C)• Explore and create new travel products, ex: boat+bike tours, camino, special local tours• Operate GoByTrain Facebook & Instagram accounts Show less
Product Manager - Scoot
Jul 2018 - Jul 2019Product Manager - RailEurope
May 2014 - Jul 2018Marketing Executive
Oct 2013 - Apr 2014

Federal Group 飛達集團
Mar 2020 - nowAs a marketing representative of Qatar Airways (full service airline), in charge of:• Qatar Airways public relationship & press release• Allocate annual budget and set up action plans• Execute and evaluate marketing action plans• Plan and host travel seminars for travel agents (B2B)• Collaborate with foreign Tourism Offices• Monitor key accounts (B2B)Also in charge of:• Internal G Suite training• Internal product training• YouTube channel "GoByTrain" interview host• GoByTrain Facebook & Instagram & YouTube accounts Show less
Marketing Manager - Federal Group 飛達集團
Jun 2022 - nowBrand Manager - Qatar Airways
Mar 2020 - Jun 2022

Nastoryteller 那來說故事
Jun 2020 - nowPodcaster
Licenses & Certifications

The 7 Habits of Highly Effective People
FRANKLIN COVEY CO
Google AdWords certification
Google Adwords Training Tutorial
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