
Osekhonlemen Idoni
Content Development Manager || Executive Assistant to the CEO

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About me
I help SaaS and Edtech startups grow and find their customers on social media | Social Media Manager | Growth Manager
Education

Sammartech
2016 - 2016PMP Project Management
University of Benin
2012 - 2015Bachelor of Arts (B.A.) English Language and Literature, General
Experience

Standout Coaching Academy
Nov 2017 - Jan 2020Content Development Manager || Executive Assistant to the CEOImplemented SEO best practice to drive web traffic and generate leadsCopy- edited, and supervised the publication of 3 leadership booksCreated, monitored, and published engaging content for blog and social mediaOrganized and ensured the success of 2 major leadership coaching summits along with the planning teamForecasted marketing trends based on previous data to adjust campaigns and maximize salesWorked with Graphic designers to design campaigns for Coaching Classes resulting in a 30% increase in sales Show less

Fiverr
Jan 2018 - Mar 2024Content Writer || UGC CreatorCreated concise, eye-catching headlines and copy on a variety of topics across several industries.Conducted keyword research and used SEO guidelines to increase website traffic and SEO presence.Conducted extensive research to provide facts and statistics for articles and blogs.Created high performing video content for brands

Transsion
Feb 2020 - Feb 2022Launched freelance content management system with a team of 6Oversaw day-to-day operations of freelancer writers.Interacted well with over 100 freelance content writers over text messaging platforms and emails to ensure free flow of work, build connections and nurture relationships.Created engaging content daily consistent with the brand's image by following market and social media trendsIncreased app's traffic and click-through rate and reading length by 5%Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency Show less Created engaging and SEO-optimized content for company’s news appConducted thorough research on industry trends, topics, and keywords to inform content development strategies.Developed content calendars and plans to ensure consistent and timely delivery of content.Edited and proofread content to ensure accuracy, clarity, and adherence to brand voice and guidelines.Implemented on-page SEO techniques to improve app visibility and ranking on search engines.Stayed up-to-date with latest trends and best practices in content marketing and web writing to continuously enhance content quality and effectiveness. Show less
Content Strategist || Operations Manager
Nov 2020 - Feb 2022Web Content Writer
Feb 2020 - Nov 2020

Homverse
Feb 2022 - Jun 2024Social Media Manager || Content StrategistI curated content that reached over 15k on INSTAGRAM, thereby increasing Homverse’s visibility and bringing in close to N200m in sales revenue

The Serenade Band
Jun 2024 - Aug 2024Social Media Manager
Ultra Africa
Jul 2024 - Aug 2024Campaign Manager
Magic Carpet Studios
Sept 2024 - nowHead of GrowthLeading the capital raise of $450,000 for Magic Carpet’s upcoming animated feature, driving investor engagement and project visibility.Designing comprehensive content strategies, editorial calendars, and creative ideas to elevate our social media presence and expand our brand reach.Overseeing social media management and email marketing initiatives, ensuring consistent brand voice and optimal audience engagement.Serving as the creative director for all in-house content production, guiding the visual and narrative direction to align with strategic goals.Developing tailored marketing strategies for client IPs and projects, maximizing their market impact and audience connection. Show less
Licenses & Certifications
- View certificate

The Fundamentals of Digital Marketting
GoogleMay 2021
Languages
- enEnglish
- spSpanish
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