Bruce McArthur

Bruce McArthur

Account Executive

Followers of Bruce McArthur286 followers
location of Bruce McArthurNew York City Metropolitan Area

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  • Timeline

  • About me

    Managing Director at Sailboatdata.com

  • Education

    • Hartwick College

      -
    • University of Houston

      -
      BA Communications
  • Experience

    • Blair Television

      Jan 1983 - Jan 1990
      Account Executive
    • MTV Networks

      Jan 1990 - Jan 1997
      Account Manager

      National ad sales.

    • VCS Technologies

      Jan 1997 - Jan 1999
      VP Sales and Marketing

      Video conferencing equipment sales. Video streaming.Launched bizstream.com, a web site designed as a conference center, dedicated to live and on-demand video streaming for e-learning and business conferences.Developed co-marketing agreements and managed business service clients.

    • WebMD

      Jan 2000 - Jan 2001
      Strategic Sales Director

      Responsible for cross platform sponsorship sales within the food and nutrition channel. Primary focus was the CPG vertical.

    • Time Warner Inc.

      Jan 2001 - Jan 2002
      Account Director, Local Partnership Group

      Directed regional, integrated, cross platform marketing and sales efforts targeting the restaurant and CPG verticals.

    • WCSH-TV

      Jan 2002 - Jan 2004
      Account Executive

      Local sales for Maine's #1 television station.Sold cross platform marketing opportunities that included spot television supported by Internet on WCSH6.com and on-site promotion resulting in new revenue.

    • WNET New York Public Media

      Jan 2005 - Jan 2009
      Director, National Corporate Marketing

      Responsible for national cross-platform sponsorship sales to underwrite programs produced by WNET for the PBS network. Integrated marketing deals included developing partners to activate sponsorships through television, Internet and events including community and educational outreach.

    • Sonar Class Association

      Jan 2009 - Mar 2018
      President
    • VMG Media, LLC

      Jan 2009 - Mar 2015
      Managing Partner

      VMG is a boutique agency specializing in traditional and social media marketing.We help companies develop both traditional and social media strategies designed to target their best potential customers and increase sales.

    • Noroton Yacht Club

      Dec 2009 - Dec 2015
      Board Of Directors
    • Sailboatdata.com

      Jul 2010 - now
      Managing Director

      Sailboatdata.com is the world largest informational resource for series-built sailing yachts and dinghies from 1900-present, 7-70 feet. More than 10,000 records, including over 8,800 sailboats, containing detailed specs, drawings, designer & builder information, updated links to class asociations and other related organizations.

    • Bluenose Yacht Sales

      Apr 2015 - Jun 2018
      Yacht Broker

      Headquarters in Newport, RI with offices from Maine to Connecticut, Bluenose has been one of the leading new boat dealers of New England for more than ten years. We have a very active, experienced brokerage team, a charter fleet of new Jeanneau models and one of the best yacht service and maintenance staffs in RI. Our yacht brokerage team has listings from 30′ to 110′ in both power and sail located primarily in the northeast US but also in the BVIs, Canada, Chesapeake, and Europe.

  • Licenses & Certifications

    • Social Media Strategist

      Social Media Magic University
  • Volunteer Experience

    • Sonar fleet captain

      Issued by Noroton Yacht Club on Jan 2009
      Noroton Yacht ClubAssociated with Bruce McArthur