Florence Degueldre

Florence Degueldre

Intern - Marketing & communication assistant

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location of Florence DegueldreLuxemburg, Walloon Region, Belgium

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  • Timeline

  • About me

    PRIVATE BANKING OFFICER

  • Education

    • HEC Liège

      2011 - 2014
      Master's degree Master in management - Marketing & Strategic Intelligence Distinction
    • Lahti University of Applied Sciences

      2010 - 2011
      Erasmus International Business
    • Haute École de Namur-Liège-Luxembourg (Hénallux)

      2008 - 2011
      Bachelor's degree Marketing Distinction
  • Experience

    • PolyOne Belgium S.A.

      Jan 2011 - Apr 2011
      Intern - Marketing & communication assistant

      PolyOne is the worldwide leader in polymer production and distribution industry. The business aims to provide companies with the specialized polymer materials, services and solutions needed. • Organising market research and assessing the results• Arranging promotional events and B2B meetings• Writing reports, company brochures and similar documents • Providing support for marketing events and exhibitions as required

    • Cafet' HEC

      Sept 2012 - Sept 2014
      Drink Service Manager

      • Planning and managing the drinks/events : staff research and formation, supply of necessary stock & material, place orders with the suppliers,...• Dealing with customers (establishing estimations, billing,...)• Promoting the offered services• Leading the team in charge of the drink

    • HEC-ULg Executive School

      Jan 2013 - Sept 2014
      Student Assistant in "Marketing concepts & decision making"

      Tutoring and assisting students in order to help them master assignments - Reinforcing learning concepts presented by teachers - Providing extra assistance to students with special needs.

    • Wallonia Foreign Trade and Investment Agency (AWEX)

      Oct 2013 - Dec 2013
      Intern - Economic & commercial officer - Dubaï

      • Planning and leading B2B meetings• Supporting Belgian companies in their export process and in their Emirates market entry• Providing Belgian companies interested in trading with the Emirates with juridical, organizational and financial help and information• Providing support for marketing events and exhibitions as required• Conducting market researches and establishing sector reports

    • CBC Banque & Assurance

      Nov 2014 - now

      Responsible for the management, monitoring and especially the development of a portfolio of clients and prospects – professionals, liberal professions and SME’s. Making customer satisfaction a priority, the professional banker analyses the clients/prospects needs and provide them with the most suitable offer, respecting the strategy axes established by the bank.• Identifying target prospects in a defined area in order to visit them to present the bank and its offers• Proactively managing and developing a portfolio of clients in order to establish a lasting relationship• Ensuring the profitability of the customer portfolio• Controlling the risks associated with the customer portfolio• Setting the credit projects and submit them to the credit officer for approval Show less

      • Private Banking Officer

        May 2024 - now
      • SME Relationship Manager

        Jan 2020 - May 2024
      • Professional Banker

        Nov 2014 - Jan 2020
  • Licenses & Certifications

    • LOI CAUWENBERGHS - intermédiation en produits d'assurance

      FSMA
      Nov 2014
    • Certification - Les fondements de la stratégie d’entreprise

      Louvain School of Management
      Mar 2022
    • LOI WILLEMS - intermédiation et distribution d'instruments financiers

      FSMA
      Nov 2014
    • Certification - Responsabilité sociétale des entreprises

      Louvain School of Management
      Jun 2023