Devi Astiarini

Experience

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  Prambors Radio

  Jun 2010 - Aug 2010

  Assistant Marketing Manager (Internship)

  - Identified the event goal and agenda together with marketing manager.- Built up the strategy and proposal of attracting external sponsors to cover the cost of the event and generate profit for our company.- Created and managed a comprehensive timeline for the internal teams and communicated important deadlines to teams weekly.

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  Tabloid Nova (Women Magazine)

  Feb 2012 - May 2012

  Liaison Officer in a Brand Activation Team (Internship)

  - Assisted in arranging a team-building event with more than 150 participants to help our client improve their team collaboration.- Took charge of communication with our client in terms of coordinating the event goals, agenda, and budget.

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  Dpointgroup

  Jul 2015 - Oct 2015

  Digital Marketing Intern (Intership)

  -Managed the company’s promotion on online channel (Facebook) to promote and sell our products/services.-Managed a company blog in WordPress as one of our marketing channel to sell our products/services.

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  Tripaneer

  Sept 2016 - Sept 2020

  Digital Content Quality Control

  - Created and edited vacation packages (aligned with SEO strategy)- Coordinated with other teams for listing preparation for the organizers- Constructed information, photos, or videos to make the content appealing and accurate to customers- Made sure the listings published according to the company's guidelines- Supervised junior content writer/editor

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  GIAS Group

  Jan 2021 - Jun 2023

  Digital Marketing Specialist

  - Optimized website content and landing pages using SEO best practices, resulting in a 300% increase in website traffic and a 20% increase in user engagement- Created company website using Wordpress CMS, which saved the company’s cost by 75%

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  PT. Indomobil Finance Indonesia

  Jun 2023 - Aug 2024

  Digital Marketing Coordinator

  - Developed and executed data-driven digital marketing activities across various channels, resulting in a 50% increase in website traffic and 20% increase in lead generation- Collaborated with cross-functional teams to align marketing strategies with overall business goals and objectives, resulting in a 100% increase in sales from digital channels- Managed to rebrand the company’s logo, resulting in an improvement in brand consistency across channels