Anna L.

Experience

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  E-care

  May 2003 - Aug 2003

  Customer service
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  New English Teaching

  Jan 2004 - Jun 2005

  English Teacher
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  Il Sole 24 Ore

  Jan 2004 - Jan 2005

  Studente
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  Edelman

  Nov 2005 - Apr 2007

  Account Executive
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  Sems S.r.l. (FullSIX group)

  May 2007 - Jun 2010

  Business Development Executive and Account Executive

  New Business and Client management for SEO and SEM projects.

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  GroupM

  Jun 2010 - Jun 2018

  I lead the Digital Marketing team that is in charge of the performance marketing campaigns delivery and of the client satisfaction. Main activities: new business, client relations, strategy, project management, media partners scoutingMedia platforms I know and use: Google Adwords, Bing Ads, Appnexus, DBM, Facebook ADSTechnologies I know and use: Google Analytics, Doubleclick, Sizmeck I lead the team that manages Biddable Media and Trading Desk campaigns using various platforms and technologies (AdWords, Facebook ADS manager, Social.com, Ds3, AppNexus etc..). My goal was ensuring campaign delivery and measurable results for the clients through the adoption of the best in class solutions and project management. Definizione e sviluppo di progetti di social media marketing, relazione quotidiana con clienti, partner e fornitori per la gestione dei progetti.

  • Head of Client Services & SEM management

    Jan 2015 - Jun 2018

  • Head of Biddable Media & Trading Desk

    Nov 2013 - Dec 2014

  • Head of Search & Social

    Apr 2013 - Nov 2013

  • Senior Consultant

    Jun 2010 - Mar 2013
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  Blue 449

  Jun 2018 - Sept 2018

  Brand investment lead
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  Red Hat

  Sept 2018 - now

  • Sr. Manager Digital Marketing - EMEA

    Oct 2022 - now

  • Manager, Digital Marketing - EMEA

    Jun 2020 - Oct 2022

  • Sr. Digital Marketing Manager

    Sept 2018 - Jun 2020