Peter Baily NCC

Experience

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  Ogilvy & Mather

  Jan 1991 - Apr 1999

  Copywriter

  Responsibilities• Building brands for blue chip companies through TV, print, radio, direct marketing• Managing integrated campaigns from concept to execution• Awards: Neil Pryde, Arnotts Biscuits, Watson’s Water, ESPN, Speedpost

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  Bigsave.com

  Jun 1999 - Feb 2001

  Marketing Director

  Responsibilities• Devising marketing platform and marketing plan for start-up Internet venture• Building brand from scratch using integrated marketing solution• Managing $3 million marketing budget for Year 2000• Hiring and structuring marketing team and Co-ordinating marketing partners

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  Crussh Juice Bars

  Apr 2001 - May 2004

  Marketing Director

  Responsibilities• Part of a small dynamic team building a juice bar business from zero • Specific responsibilities for all marketing and traffic-building promotions • Overseeing brand image including packaging, menu boards, posters, signage, clothing

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  Because It's There Ltd

  Dec 2004 - now

  Founder & Director

  At Because It's There, we work with senior executives to enhance, energise and sustain their business performance.We offer these leaders an integrated coaching proposition that uses inspirational challenges as a development framework for building capacity on four levels - physical, emotional, mental and spiritual.

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  The Kairos Project

  Mar 2013 - now

  Founder and Director

  We are a social enterprise that makes coaching-based learning and development accessible to charities and social enterprises worldwide.By accessible, we mean that we will make this support financially and geographical viable; also that this type of support is understandable and put to the best possible effect.We will have succeeded in our mission when all charities and social enterprises no matter where in the world know that they are not alone in their social or environmental endeavor. Show less