Jacqueline Kan

Jacqueline Kan

Marketing and Communications Assistant - Academic Advising & Career Centre

Followers of Jacqueline Kan699 followers
location of Jacqueline KanToronto, Ontario, Canada

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  • Timeline

  • About me

    Solving human problems - User Experience - Research - Designer -

  • Education

    • University of Toronto

      -
      Honours of Bachelors of Science Mental Health Specialist

      Activities and Societies: Psychology and Neuroscience Departmental Association, Fighting for Hope, Canadian Asian Student Society

    • Centennial College

      2023 -
      Postgraduate Degree Interactive Media Management
  • Experience

    • University of Toronto

      May 2019 - Apr 2020
      Marketing and Communications Assistant - Academic Advising & Career Centre

      • Strategically created attractive marketing graphics to promote events and services of AA&CC that meet client specifications• Curated social media posts and managed monthly content calendars based on weekly social media analytics • Devised marketing strategies and digital marketing plans to increase local student and organization traffic and engagement (Social media handles: @utscaacc)• Adapted social media content quickly and effectively to reflect changing students and university needs due to the pandemic Show less

    • Digital Main Street

      Sept 2020 - Jun 2021

      Futureproof with Toronto Association of Business Improvement Areas (TABIA) • Collaborated in a team of designers and marketers to provide specialized digital transformation to small-medium businesses (SMB) from development to execution of the project• Designed responsive and user optimized websites based on the needs and the user trends of SMB clients• Developed user personas, user flows, wireframes and prototypes • Designed ecommerce websites that optimized SEO, UI, and U/X for SMB through the Shopify and Square platforms• Actively worked with 35+ clients and adapt to their needs via a CRM system, while providing training to empower them with ecommerce knowledge and tools to be future proof• Provided marketing campaign support and training by utilizing digital marketing tools through Shopify, Square, Facebook, Facebook Ads, Google Ads, social media, Instagram, SEO, Email Marketing, etc

      • UX/UI Designer

        Feb 2021 - Jun 2021
      • E-commerce Coordinator - Digital Main Street - ShopHERE

        Sept 2020 - Jan 2021
    • Clubine Consulting

      Oct 2021 - Apr 2022
      Research Assistant
    • Shopify

      Nov 2021 - Oct 2022
      Support Advisor
    • Impactraction

      Jun 2024 - now
      UX Research & Design Intern
  • Licenses & Certifications

    • Fundamentals of Digital Marketing

      Google Digital Garage
      Aug 2020
      View certificate certificate
    • Google My Business

      Google Digital Academy (Skillshop)
      Sept 2020
    • User Experience Design

      General Assembly
      Apr 2021
      View certificate certificate
    • U of T AODA Online Module

      AODA Online
      Jul 2019
  • Volunteer Experience

    • Child Life Volunteer

      Issued by The Hospital for Sick Children on Jan 2014
      The Hospital for Sick ChildrenAssociated with Jacqueline Kan