
Melissa Charpentier
Sales And Marketing Specialist

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About me
Brand Ambassador @ Signature Concepts FL | Product Visibility, Communication
Education

Florida International University - College of Business
2009 - 2012Bachelor's degree BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
Experience

Lapham Import Company
Dec 2008 - Aug 2016Sales And Marketing SpecialistIn this capacity, I grew business by nurturing relationships with prospective and existing customers, managing office duties and staff, and cooperating with vendors and distributors. I ensured the smooth running of operations and promoted portfolio and opportunities by traveling and supervising new markets. Related Skills: Client Relationship Building, Business Growth, Strategic Operations Handling, Market Research, Trend Analysis, Profit and Sales Optimization Following are some of the highlight of the value I brought to Lapham Import Company:☛ Contributed efforts in spanning and acquiring markets from two to 50 markets countrywide.☛ Bolstered and doubled the revenue every year by focusing on goals and utilizing productive marketing tactics. Show less

Palm Bay International
Aug 2016 - Aug 2017South Florida Area Sales ManagerIn this capacity, I realized weekly targets of 30 accounts by dealing with five to seven clients in a day. I organized educational training sessions and dinners to maximize staff potential and enhance brand recognition. I established new business opportunities and beneficial rapport through robust sales and marketing techniques.Related Skills: Brand Recognition Enhancement, Key Relationship Building, Business Growth and Expansion, Sales and Marketing Strategies, Training and Event Organization, Account Management, Planning and ImplementationFollowing are some of the highlights of the value I brought to Esprit du Vin:☛ Attained new product placement in 90% of accounts through effective planning and execution. ☛ Leveraged solid understanding of selling eclectic and boutique wines to core accounts in the designated area. Show less

Moët Hennessy
Aug 2017 - May 2021Portfolio Specialist North FloridaIn this capacity, I maintain product positioning, visibility, and awareness of brand to accomplish KPI's and objectives within budget by collaborating with distributor partner and account owner. I examine business performance and resource usage by reviewing data, reports, and expenses. I negotiate with account buyers for the management of the portfolio and accelerate revenue. I secure new accounts and business deals with established partners to thrive in a leading market and develop Jacksonville.Related Skills: Product Visibility, Communication and Collaboration, Data and Reports Analysis, Portfolio Management, Sales and Revenue Optimization, Customer Base Expansion,Following are some highlights of the value I brought to Moet Hennessy / Strategic Group:Successfully sold high-value products by strengthening points of distribution with premium portfolios. Drove significant results; optimized sales by 15% in the territory in 2019. Boosted client portfolio performance and sales by increasing product alignment in account. Expert in CRM systems. Show less

Skybridge Aviation
May 2021 - Jan 2024Talent Acquisition Specialist and Account ManagerWith SkyBridge Aviation, I was a full life cycle recruiter at first, and shortly after promoted to an account manager, working in both commercial and government programs. I have experience with ATS/CRM systems; Bullhorn is the most recent I've used. This role entailed cold calling, building a network, and strategically sourcing depending on the client's needs. Essentially, building and cultivating relationships with contractors, direct hires, and the clients we are hiring for. This role also included negotiating, interviewing, onboarding and hiring. It was important that I was able to multi task as I was working with clients directly as well as overseeing recruiting team's candidates prior to submission. I recruited in both fields of Aviation and IT/Engineering, as I was cross-trained for this. I grew extensive knowledge in the Aviation industry, as I can easily adapt and am a fast learner. I also streamlined my skills in best practices for recruiting, being able to share my experiences with others to help the team be more successful. In this role I was one of the top performers, hitting spreads that had never been hit before in the history of the company. I am passionate about recruiting and finding the right candidate for my client's needs, along with my love of relationship building/growing my network. I appreciate being able to change someone's life for the better, bringing new opportunities and helping their career advance. Show less

Signature Concepts FL
Nov 2023 - nowBrand AmbassadorI manage and host events, promotions, and samplings to introduce consumers to new or existing products. With this I engage directly with consumers and educate them while also networking and selling the product. I easily adapt to different environments and clientele according to the product, location, demographic, etc.
Licenses & Certifications

WSET II
Wine & Spirit Education TrustSept 2019
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