Warda Wahid

Experience

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  ElementaryLogics

  May 2015 - Sept 2017

  Web Developer

   Strong web content management Experience using WordPress Strong background with e-commerece management using Woocommerce Coding in HTML / CSS / JavaScript for client based needs and request for enhancements. Wrote Standards-Compliant and cross browser compatible HTML5 and CSS3. Ability to rapidly prototype sites in Dreamweaver and expertise in interaction with design. Coding of custom WordPress theme and template files using HTML, CSS and PHP. Using WordPress custom post type, custom field type, and jQuery to create testimonial carousel. Editing and repurposing\customizing of WordPress plugins in accordance to customers’ needs. Configuring WPML and Creating Multilingual websites. UI/UX design principles (proper use of color schemes, typography, page composition). Oversaw Production, Modification and Maintenance of corporate websites and web applications user interfaces.  Experience with MailChimp Make strategy to promote the website with E marketing tools and worked on Search Engine Optimizations with SEO Tools & Plugins. Google AdWords, Facebook AdWords. Show less

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  AZTech Training & Consultancy

  Oct 2017 - Dec 2019

  Business Intelligence Analyst

  • Responsible for transforming PSD designs into responsive WordPress websites and ensuring optimal user experience and functionality.• Utilize HTML, CSS, PHP, JavaScript, and jQuery to develop custom themes tailored to each client's unique requirements.• Improved page speed optimization and overall performance enhancements, delivering high-quality, efficient web solutions that align with the business objectives.

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  Freelance

  Jan 2024 - now

  Data Analyst

  • Successfully collaborated with different clients, meeting their design needs and ensuring their satisfaction by providing detailed Marketing Analysis, Sales Analysis, Customer Behaviour Analysis, Forecast Analysis services to customers according to their business needs• Data Extraction, Data Integration from various platforms, Data Analysis, Data Modeling, ETL, Data warehousing and Data Visualization• Product Performance Insights Analysis by providing insights into product performance, best-selling items, slow-moving inventory, and identify cross-selling or upselling opportunities to maximize revenue. • Marketing and Promotions Analysis by evaluating the effectiveness of marketing campaigns, promotions, and discounts by tracking ROI, Customer Acquisition, and Conversion Rates.• Customer Behavior Analysis by analyzing customer journey data, search ranking patterns, and purchasing behaviors to understand customer preferences, segmentation, and identify opportunities to enhance customer experience and conversion. • Sales Forecasting by collaborating with demand planning and inventory management teams to create sales forecasts and optimize inventory levels based on historical data and Market Trends.• Ecommerce Data Analysis by collecting, analyzing, and interpreting data from multiple Ecommerce sources, such as online sales platforms, Ad analytics, and campaigns, to identify trends, opportunities, and areas for improvement. • Dashboard Development and Design by creating interactive Power BI / Tableau dashboards that display key performance metrics related, including sales revenue, margins, traffic & conversion rates, ASP, and other relevant KPIs. • Regular and ad-hoc reports Creation by summarizing data findings and insights• Data Issue Identification & Resolution Show less