
Lisa Marchildon
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About me
Global Campaigns Marketing Manager at SOTI
Education

Sheridan – Continuing and Professional Studies
2011 - 2012Certificate Creative WritingIn the Creative Writing series I took five non-credit courses:- Writing Short Stories- Grammar for Writing Professionals- Romance Writing- Writing for Publication- Poetry

University of Toronto School of Continuing Studies
2024 - 2025Certificate Project Management
Humber College
2017 - 2018Certificate Professional Writing and CommuncationsCompleted a one year post-graduate program in Professional Writing and Communications. Completion of the certificate incorporates both in-class and online learning, and an internship. The program focused on honing practical skills such as drafting, editing, non-fiction storytelling, research, media and communications, and project management.

McMaster University
2012 - 2017Honours EnglishCompleted a four year degree in English. Over the course of my studies I focused on critical analysis and close reading on a variety of texts and media.
Experience

Pinks Burgers
Nov 2016 - Nov 2017Staff MemberMy duties included:- Working as a cashier- Preparing food- Cooking on the grill- Washing dishes - Keeping the restaurant clean An important aspect of my job was to create a positive experience for the customers, and communicate clearly to solve issues.

City of Toronto
May 2018 - Jul 2018InternMy duties included:- Monitoring corporate social media channels- Scheduling and managing social media content- Producing communication materials such as media advisories and news releases- Updating and editing web content on WordPress- Coordinating updates to intranet site - Compiling daily news summaries

SOTI
Sept 2018 - nowMy duties included:- Editing and proofreading a variety of external and internal content for branding and style such as: ad copy, graphics, blogs, brochures, data sheets, leaflets, industry reports, e-books, white papers, customer stories, presentations and webinars, press releases, bylines, employee communications, partner and customer emails, social media content, video scripts, website copy, strategic partner campaigns and more- Creating style and branding guidelines for employees and partners- Creating a localization branding standard guideline to ensure consistency on taglines and boilerplates across multiple assets- Creating and proofing guidelines centered around process (localization, third-party communications, approvals, Asana, OneDrive and SharePoint, etc.)- Content creation (blogs, social media, communications, customer stories, etc.)- Delivering presentations on brand and style guidelines to ensure alignment and set expectations within Corporate Marketing and other business units- Updating and managing web content via Umbraco- Creating Salesforce campaigns- Creating purchase orders in Workday Show less
Global Campaigns Marketing Manager
Oct 2022 - nowSenior Specialist, Global Communications and Brand
Sept 2020 - nowCommunications Specialist
Jan 2019 - Sept 2020Communications Coordinator Intern
Sept 2018 - Dec 2018
Licenses & Certifications
- View certificate

Blogging for Your Business
LinkedInJan 2019 - View certificate

Creative Thinking
LinkedInSept 2018 - View certificate

Business Analysis Foundations: Competencies
LinkedInJun 2019 - View certificate

2-Minute Tips for Marketing
LinkedInSept 2018 - View certificate

SEO Foundations
LinkedInAug 2019 - View certificate

Persuading Others
LinkedInSept 2018 - View certificate

B2B Foundations: Social Media Marketing
LinkedInSept 2018 - View certificate

Writing Under a Deadline
LinkedInSept 2018 - View certificate

Problem Solving Techniques
LinkedInDec 2018 - View certificate

Content Marketing: Social Media
LinkedInSept 2018
Volunteer Experience
Student Mentor
Issued by Earl Kitchener Junior Public School on Jan 2016
Associated with Lisa MarchildonStudent Volunteer
Issued by Mississauga Library - South Common Branch on Jan 2008
Associated with Lisa Marchildon
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