Gianna Cupo

Experience

• 

  (USTA) United States Tennis Association

  Jan 2013 - Aug 2017

  Assistant Tennis Coach

  Assistant coach for USTA junior tennis team (Competition Training Center)Supervised and managed junior tennis players from ages 10 to 13 years old Created practice plans with other coaches for weekly Saturday meet upsLed team event organization by tracking scores, planning meals and coaching players on-court

• 

  Hot Topic

  Oct 2015 - Feb 2016

  Sales Associate

  Seasonal Sales Associate for Hot Topic Thousand Oaks

• 

  Odyssey

  Jan 2016 - Aug 2016

  Contributing Writer and Editor

  Copy editor and writer of all articles published through California Lutheran UniversitySupervised time management on nationally published articles Managed, trained, and motivated a staff of 17+ studentsHeld biweekly meetings with Editor-in-Chief of staff

• 

  California State University, Northridge

  Jun 2016 - Aug 2017

  Summer Camp Counselor

  Summer Camp Tennis Coach at Cal State Northridge Coached children ranging from 6 to 10 years oldOrganized practice schedules and fun activities each week

• 

  California Lutheran University

  Aug 2016 - May 2018

  Shot and directed speeches from 150+ undergrad, masters and doctorate students Edited two videos to play on live stream and CLU stadium screen during graduation ceremonyCreated lower third graphics for name placement and graduation info on each student Helped mentor incoming Freshmen and new studentsGuided new students in the first year college process as well as acclimated them to a new environment/school Shot Football, Basketball, Baseball, Softball and Volleyball games on campus for live streamingCreated graphics for each sports game through PhotoshopLed set up and strike of all audio and visual equipment Edited highlight packages and interviews for each sport Social Media Manager for Women's Tennis Team at California Lutheran University

  • Videographer/Editor

    Dec 2017 - May 2018

  • Peer Advisor

    Nov 2017 - May 2018

  • TV Technician

    Aug 2017 - May 2018

  • Social Media Manager

    Aug 2016 - May 2018
• 

  Gold Coast Media & Consulting

  Feb 2017 - Jul 2018

  Creative Content Editor

  Main clientele included home improvement companies, car dealerships, education and lifestyle brandsManaged all video content through creation, production, shooting and final editProduced and coordinated field shoots for various local clientsConceptualized, created, and scheduled monthly social media calendars for clients’ Facebook, Google+, Instagram, Twitter, LinkedIn and Pinterest pagesActed as copywriter and editor for content on company website, clients' websites, presentations and pamphletsCreated personalized logos for clients’ social media content and pages Led a variety of creative meetings for clients and company Show less

• 

  Quiet Machines, LLC

  Sept 2018 - Oct 2018

  Videographer/Video Editor

  Cinematographer and video editor for Quiet Machines (hdRunners Division)Filmed high school level sports including cross country and track & fieldLead set up and strike of all equipment at local events

• 

  Tennis Channel

  Oct 2018 - Sept 2021

  Digital Producer/Editor

  Oversaw creation, production, shooting, and final edit of daily digital content for app, editorial websites and all social media platformsDeveloped new brand-focused content ideas and series involving professional tennis players, athletes and Tennis Channel on air talentSupervised Production Assistants in uploading and programming all VOD series on Tennis Channel App and editorial sitesCoordinated and scheduled directly with player management for interview requests, features and speciality shootsCreated content schedules, production books, travel budgets and post-production workflows for digital features, series and worldwide eventsProduced various video series for specific brand deals and sponsored contentOrganically grew over 150k followers on Instagram and Twitter by incorporating video, digital series and cohesive brandingMain cinematographer for international events, interviews, b-roll, and stylized stand-up host footageTravel included Roland Garros-Paris, US Open-New York, BNP Paribas-Indian Wells, USTA-Alaska, USTA National Campus-Florida Show less

• 

  Fremantle US

  Sept 2021 - now

  Manages creative marketing content for Fremantle run global FAST Channels.Leads creation of social media and website creative content for @BUZZRTV.Oversees @MerlinOfficial Twitter account (91k+), developing creative content, calendars, and engagement strategies focused on growing and sustaining audience.Serves as a key liaison between production crews and external broadcast partners, facilitating the execution and capture of marketing content for various Fremantle game shows.Oversees the uploading of Fremantle US shows to YouTube, focusing on intellectual property (IP) tracking, revenue growth, and worldwide monetization.Conducts monthly performance analysis of social accounts and digital creative content, using insights to refine strategies for optimal engagement and results. Show less

  • Senior Manager, Digital Marketing

    Jan 2025 - now

  • Manager, Digital Marketing

    Aug 2022 - Jan 2025

  • Digital Content Creator

    Sept 2021 - Aug 2022