
Marcelo Murad Saad
Software Development Manager

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About me
Head of IT Solution Architect | Delivery Management | Sales Support |
Education

USP - Universidade de São Paulo
1981 - 1984Master - Nuclear Physics Nuclear Physics at Pelletron Laboratory - USPActivities and Societies: SBF - Brazilian Physics Society Master teses developed in Pelletron Laboratory of Nuclear Physics in USP.Title: " Glory effect in frontal scattering of heavy ions " - 1984Published articles on Physical Review Letters;

USP - Universidade de São Paulo
1977 - 1980Bacharelor in Physics - Instituto de Física USP PhysicsActivities and Societies: SBPC - Sociedade Brasileira para o Progresso da Ciência SBF - Sociedade Brasileira de Física Throughout the course (1977-1980), I taught private lessons in physics and mathematics for students of high school and college.Attending the annual meetings of the Brazilian Society of Physics - SBF where the work done by the various groups in the country were presented and teachers and students discussed the main issues of the area (1977-1980).I was part of scientific projects during the last two years of the course (1979-1980).Also practiced Olympic ginática (for 2 years), played… Show more Throughout the course (1977-1980), I taught private lessons in physics and mathematics for students of high school and college.Attending the annual meetings of the Brazilian Society of Physics - SBF where the work done by the various groups in the country were presented and teachers and students discussed the main issues of the area (1977-1980).I was part of scientific projects during the last two years of the course (1979-1980).Also practiced Olympic ginática (for 2 years), played folk guitar and always played football (hall and field). Show less
Experience

CMC - MSI Data Corporation
Jan 1984 - Jan 1988Software Development ManagerAs a development manager I was responsible for the application of the technology of portable data collectors in the Brazilian market, having the opportunity to create the most different systems for the areas of Production (RHODIA), Quality Control (SIEMENS), Control of Processes (PETROBRAS) , Stock Control (EMS) and Electronic Requests (MORIBE), Light / Water Meter Reading (ELETROPAULO / SABESP), etc.As representatives of MSI Corporation, a leading marketer in the manufacture and sale of Hand Help Computers, I had the opportunity to work with state-of-the-art technologies in projects developed at its headquarters in Los Angeles, CA. Show less

CCD Sistemas em Automação
Mar 1989 - Nov 1999General Manager - System Solution Design & PMFounded CCD Systems in 1989, specializing in tailored system solutions integrating with ERP systems like SAP, Oracle, Microsiga, and Datasul.Projects:Unilever - KTN Logistics Portal: Developed a collaborative portal managing inbound raw materials to Unilever's Northeast factories. Integrated with KTN's WMS/Crossdocking and Transport systems, orchestrating processes from supplier collection to final delivery.Roche - SIM – Market Information System: Implemented for Roche's Latin America Vitamin Sales Executives, consolidating sales across 12 countries.Johnson & Johnson - SIVE - Sales Force Automation: Automated sales operations with modules for order extraction, visit tracking, and pricing/market share panels via optical data collectors.Sadia - SIPE – Poultry Growth Monitoring System: Supports the study of chicken growth patterns, comparing crossbred with purebred strains.B2B Logistics - B2B Collaborative Portal: Integrates with internal WMS + ERP systems and EDI for client logistics operations, providing visibility into stock, orders, and workflow processes.Givaudan - PABC – Production Automation and Barcode System: Automates fragrance and flavor production from raw material receipt to product dispatch. Manages processes using RF data collectors and optical readings for product verification and weight control.C&C - C&C Crossking - Store Supply Consolidation: Manages store product consolidation from over 400 suppliers. Includes scheduling, receiving, packing, and dispatching processes managed via RF data collectors and vehicle assembly. Show less

Delta Records Logística
Apr 2000 - Aug 2008IT DirectorLed company growth from $5 million to $54 million, overseeing 30+ team members across São Paulo, Rio de Janeiro, Curitiba, Recife, and Porto Alegre. Defined IT policies, developed Business Plans, and managed key system solutions like WMS and TMS for client logistics.Projects:Itaú - SGA - Service Management System: Manages material supply for Itaú's branches, integrated with SAP. Handles 5,000+ daily items, optimizing logistics based on material traits, delivery dates, and cost-effective modes.IBI - Supply and Workflow System: Collaborative portal for cyclic supply and marketing materials across 500+ Banco IBI outlets. Integrates with SAP ERP and WMS systems.Delta WMS - Warehouse Management System: Controls logistics inventory, addressing, picking, packing, shipping, and integrates with client commercial systems.Delta TMS - Transportation Management System: Integrated with Delta WMS, manages delivery processes from load assembly to route definition, modal selection, and Proceda integration for efficiency. Show less

AGV Logística SA
Jan 2008 - Dec 2009M & A Director- Led integration processes for acquired companies, focusing on synergy gains.- Developed action plans and monitored targets to streamline operations.- Coordinated multidisciplinary teams to analyze operational processes and IT systems.-Implemented unified IT platforms for acquired companies, prioritizing core business functions like TMS and WMS.-Conducted due diligence for new merger and acquisition opportunities.

Pearson Education do Brasil
Oct 2011 - Jul 2024Senior IT Solution ArchitectThroughout my tenure as a Solutions Architect, my primary focus has been to align IT projects with business needs and technological strategies. By establishing a centralized entry point for new IT demands, we bridged legacy systems with innovation. Leveraging existing applications in compliance with GRC and emerging technologies such as cloud computing and SaaS. Efficient scope definition, design, partner selection (BID and RFI/RFP), and Agile implementation (backlog, prioritization) facilitated the successful delivery of over 150 projects across a pipeline of 40+ initiatives.Important Projects:1. Structuring IT PMO Department: Key points included: portfolio management; Process to handle new IT demands; development documentation templates (Kick-Off presentations, Status Reports); introduction of new technlogies tools: MSProject, SmartSheet, actTIME, Planview, JIRA.2. Data Center Migration to AWS Cloud3. CRM Salesforce: for all business lines of company4. Sales Order Tracking - Web Development5. SAP QA - Implementation for Graphics and Warehouses6. B2B e-Commerce - Implementation7. Business Intelligence: BI for Sales Information using SAP x BW x Qlikview -Tableau;8. Corporate University - Development (LMS - Moodle)9. Blueprint - Legacy Systems Assessment (TCO, Decommission Process)10. Outsourcing Process for AMS (Application Managing Services), Helpdesk (Levels 1, 2, and 3), RFP, Contract, Implementation11. IT GRC Projects:• Business Impact Analysis (BIA) and Risk Assessment (RA)• Training videos and test sessions• Annual SOX compliance audits for IT controls Show less

Generactive Innovate
Oct 2024 - nowHead IT Solution Architect | Delivery Management | Sales Support• Implemented Generactive's demand response system (ITSM) on Jira´s platform for efficient service delivery.• Managed customer support operations and configured services for active customers to ensure satisfaction.• Designed system solutions for existing customers and supported the sales team in developing new business opportunities.
Licenses & Certifications

ISO 9000

ITIL Service Operation
Illumna Inc.Aug 2015
Information Security and Data Privacy Training
PearsonMar 2023- View certificate
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AWS Certified Cloud Practitioner
Amazon Web Services (AWS)Apr 2022
Volunteer Experience
Senior General Manager
Issued by OCA Associação Aldeia de Carapicuíba (www.ocaescolacultural.org.br) on Jan 1998
Associated with Marcelo Murad Saad
Languages
- enEnglish
- spSpanish
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