Zubair Gull

Experience

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  Apericots

  Jan 2000 - now

  Amazon Store Manager

  PPC EXPERTISE:✓ Analyzing for room to build & optimize campaigns and build PPC strategies to increase traffic & conversion boost brand visibility or target specific keywords or products.✓ Analyze campaign data including impressions, clicks, conversions, spending, and CTR.✓ Check keyword targeting & Add negative keywords to exclude irrelevant search terms and optimize your targeting.✓ Examine product listing optimization images, titles, descriptions, and pricing.✓ Monitor bid strategy to improve ad placement and maximize your ROI.✓ Review campaign settings daily budget, campaign duration, and targeting options to avoid bleeding on campaigns.✓ Managing and Reducing ACOS below 20% and TRUE ACOS 10% for PPC campaigns.STORE MANAGEMENT EXPERTISE:A solid understanding of SEO principles, on/off-page optimization, and link building.✓ Creating numerous storefronts that reflect the business's brand and all their inventory.✓ Superb experience in developing Brand storytelling EBC content which highlights the brand's values.✓ An infographic specialist highlights the features and benefits through the product's images and text.✓ Creating marketing campaigns & Analyzing Brand performance data to store performance, including sales data, customer feedback, and traffic sources.✓ Responding to customer inquiries and feedback in a timely and professional manner.✓ Creating Flat Files & Bulk Uploads and fixing the issues.✓ Rank and boost the product with the latest SEO techniques and algorithms. Show less

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  MOBE Limited

  Feb 2015 - now

  Virtual Assistant
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  OLLY Undeniable Beauty through Nutrients Supplement

  Mar 2022 - Oct 2022

  Amazon Store Manager

  Managing their total inventory, Creating/Updating Flat files, Fixing Catalog Issues, SEO, Organic Product Ranking, PPC, EBC A+ Content, Promotions, Coupons, Brand Registry, Reports, Store Front Creating professional lifestyle & Infographics images using CANVA & Photoshop