Vannessa Akabuogu

Vannessa Akabuogu

MARKETING EXECUTIVE COORDINATOR

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location of Vannessa AkabuoguLondon Area, United Kingdom

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  • Timeline

  • About me

    Email Marketing Executive(CRM)

  • Education

    • University of the Arts London

      2017 - 2020
      Media Communication Mass Communication/Media Studies
  • Experience

    • Virgin Media

      Sept 2020 - Jan 2021
      MARKETING EXECUTIVE COORDINATOR

      •Executed reports to analyse sales performance for any promotional offers and deals that enhances targets.•Strengthen negotiations with customers on any promotional deals.• Maintained relationships with customers to gain trust and loyalty. •Managed the organisation of attendance at external conferences.•Liaised with relevant teams to identify new ways of marketing new offers and targets.

    • MindfulMae Store Ltd

      Feb 2021 - May 2021
      Social Media Manager

      • Developed creative and engaging social media strategies.• Managed all social media channels and adapted content to suit different channels.• Created engaging multimedia content across multiple platforms.• Undertake audience research to understand niche.•Understanding the benefits of Google Ads, Facebook Ads, Keywords tools.

    • NHS

      May 2021 - Jul 2022
      Enquiry and Marketing Coordinator

      • Maintained and managed accurate databases on the business enquiry side and pricing information. • Established professional and high standard relationships with patients, secretaries and consultants. • Continuously followed up enquiries, requests and information and offered further support in patients' journeys. • Booked in all private patients effectively and timely manner. • Aware of all cultural backgrounds and social differences when dealing with patients. • Covered the Practice Manager and Business Development Manager role when in absence and ensured service levels are maintained to support Private Care. Show less

    • MediaCom

      Oct 2022 - Nov 2023
      SOCIAL MEDIA AND MARKETING EXECUTIVE

      • Contributed to the ideation, planning and execution of social and brand campaigns.• Assisted and implemented budgets for campaigns as well as within platforms including Ads Manager within Meta, TikTok.• Delivered gold-standard campaigns on behalf of our clients.• Achieved good rapport and maintain transparent communicationswith internal stakeholders, including Client Services, Partnershipsand Creative.• Ensured all timelines are met and clearly communicated to allstakeholders, direct team and clients team.• Advocated on all the latest social trends and tools to improvework.• Completed data management reports and spreadsheets weeklyand oversee statistics.• Managed effective workflows across brands and social contentproduction including post campaign reporting.• Maintained efficiencies across social and brand campaigns andsupported commercial growth and effectiveness. Show less

    • YOOX NET-A-PORTER

      Jan 2024 - Dec 2024
      Content Project Manager (CRM)

      • Developed overarching email marketing strategies aligned with the company's goals and objectives.• Created tailored email campaigns for each segment to deliver relevant content and drive higher conversion rates.• Planned and coordinated the creation of email content, including copywriting, design, and multimedia elements.• Ensured that content aligned with the overall marketing strategy.• Analysed and provided regular reports and updates on email marketing performance to stakeholders, including senior management. • Conducted A/B tests and multivariate tests to optimise various elements of email campaigns. Show less

    • Intratone UK

      Feb 2025 - now
      Marketing Executive
  • Licenses & Certifications

    • Digital Advertising

      HubSpot
      Feb 2021
    • Excel for Marketers

      HubSpot
      Mar 2021
    • Social Media Advertising

      HubSpot
      Jan 2021