Muhammad Abu Bakar Siddique

Experience

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  Coca Cola Beverages Pakistan Ltd

  Mar 2008 - Jun 2011

  Market Development Officer

  As Market Development Officer following were the responsibilities- Achieving monthly sales target and making permanent journey plan for the sales vehicle, on geographical basis and the potential of each customer for pre-selling (Pioneered Pre–Selling in Beverage industry in Capital city of Pakistan i.e., Islamabad) to be executed properly- Provided chilling equipment, marketing supports, discounts and other facilities to the customer on the basis of their potential and converting potential customers to actual customers, sustaining existing customers through proper visits, and provided after sale services- Supervising and Leading Sales and Merchandising Officers (SMOs) of respective areas, giving them daily targets, supervising the merchandising of chilling equipment, back checking of the special assignments given to them, and managing their rest day plan- Did annual survey, covering each and every actual and potential customer, and collecting the information required by the company. Analyzed the information according to business plan, yearly planned. Hence, growing the business of the company- Coordinated with advertising agencies for proper placement of shop facias and other PSMs (Point of Sale Materials) in outlets according to the channel they are falling in.- In an environment of high competition, we had to have a strong competitive intelligence, if our competitor was giving any marketing support, we were to give information to management for competing the action. Show less

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  Monex & Harrington Automotive Machinery & Parts LLC

  Jun 2011 - Jun 2012

  Marketing Executive

  Responsibilities included Mirsal-II, Dubai Chamber and export documentation along with necessary coordination with logistics services providing companies

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  KK Power International

  Jun 2012 - Sept 2012

  Sales Executive

  Responsibilities, along with meeting monthly sales target, included introduction of company as it was new player in the field of Material Handling Equipment. Making potential calls of sales in most industrial areas of UAE. Additionally arranged trainings for MHEs operator in customers’ warehouse to get most of the said equipment.

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  Amish Marble Industries

  Oct 2012 - Oct 2013

  Account Officer

  Responsibilities included taking care of administrative tasks and handling accounts receivables

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  Mobilink

  Jan 2013 - Aug 2013

  Customer Care Representative at Mobilink

  Responsibilities included providing best solution and services to customers along with up-selling VAS & Data. Learnt and applied multitasking and time management up to seconds

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  Monex International Trading LLC

  Oct 2013 - Mar 2023

  Purchase Manager

  New product development: It is inevitable to thrive in business without this. Extension of range both vertically (same product with different brands and sources) and horizontally (extended range of products under same brand or source): We had been practicing this since long time. In pandemic days many learned the harsh way that for one product line one should have different sources. In this case we are free of single brand dependence and have surety of stock availability.Cost effective sourcing: Made sure we had branded, well know high value and equally useful inexpensive alternative. On each step of supply chain, cost had to be analyzed and best possible option was selectedAgreements with suppliers: Annual and in some cases quarterly agreement were discussed and signed for targets, price, payment schedule and delivery planBudgeting: Made allocation of funds for new range extension, customer support and being competitive intelligentCosting: provided sales team with competitive and winning prices and set sales prices accordinglyStock level: ensured an optimal stock level at all times based on lead time and current market situation, supplier wise Showroom decor: Supplier wise portions were allocated and decoratedQuarterly meetings with suppliers to ensure YTD target vs turnover level was being maintained and all issues were discussed for running business smoothlyData analysis: for sales analysis and re-ordering and to get perfection in inventory level, target achievements, finding new potential of range extension and product development. This helped identify dead stock level to be dealt with as well. Customer oriented, environment with problem solving attitude wass provided to develop stronger business relationshipImprovising: applied efficiency and effectiveness work module led best possible results using lesser available assets. Hence, created synergy. Show less

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  Nasco Automotive

  Jun 2023 - now

  Purchase Manager

  - Pricing- Negotiation- Cost Control- Business growth- Sales Coordination- Competitive Intelligence- Product range development - Interdepartmental coordination- Maintaining Gross Profit Margin - Maintaining optimum stock level