Lizzie Burdge

Lizzie Burdge

Sales and Marketing Associate

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location of Lizzie BurdgeLondon, England, United Kingdom

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  • About me

    Business Development & Marketing Director at Sleek Events

  • Education

    • Cranbrook School

      1995 - 2000
    • Dulwich College Preparatory School, Kent

      1986 - 1995
    • Saïd Business School, University of Oxford

      2020 - 2020
      Oxford Digital Marketing: Disruptive Strategy Programme
    • Marketing Week Mini MBA with Mark Ritson

      2021 - 2021
      Mini MBA Marketing A

      The Mini MBA in Marketing is an MBA level, CPD accredited course.

    • University of Gloucestershire

      2000 - 2003
      Bachelor of Science Sport and Exercise Sciences
  • Experience

    • Polaris World

      Nov 2004 - Aug 2005
      Sales and Marketing Associate

      Target based sales of luxury Spanish properties on golf resorts.Events manager and project manager for road show exhibitions.Research role sourcing logistics companies, recruitment consultants, venues, events and demographics on a specific region in the UK.

    • Athletes1

      Aug 2005 - Jan 2008
      Account Executive - Athlete Management

      Responsible for strengthening and maintaining key relationships with high profile professional cricketers, at county and international levels. Sourcing and negotiating endorsements, media and other commercial contracts for clients.Coordinated and project managed Ian Salisbury’s 2007 Benefit year. Tasks included liaising with his benefit committee on a day to day basis, organising monthly meetings, managing accounts, selling events, project managing events and sourcing new fundraising opportunities throughout the year. Assisted with implementing and running Image Rights Companies for numerous UK domiciled sportsmen. Show less

    • Essentially Group

      Jan 2008 - Aug 2013

      Responsible for new business development - Proactively sourcing new opportunities for brands and corporate clients. Opportunities included sponsorships and events using a network of contacts and strategic thinking to provide fresh and innovative solutions to client problems. Creating new event concepts for the company.Brand management working across the delivery of all contractual assets including activation, PR, events and rights management. All event management activities; ticketing, budgets, venue, hospitality, kit, branding, marketing and PR, sponsorship, pre match entertainment, trophy presentation, player management and general match day management.Delivering all networking functions to date and liaising with governing bodies.Producing all collateral for presentations, pitches and reports. Show less Overseeing and managing the smooth running of high level client accounts with a great degree of autonomy. Tasks include having a detailed understanding of client business aims and objectives and working closely with them to agree joint action plans for delivery. Ensuring sponsorship delivers against all clients marketing and commercial objectives. Working in close partnership with clients new to sponsorship to ensure that the correct sponsorship property is identified, analysing brand strategy and consumer insights as well as competitor activity to give the best fit.Responsible for developing event project ideas and proposals and efficiently delivering and implementing them.Regular dialogue with stakeholders to keep them informed of relevant market trends. Show less Oversaw the Cricket Management Events Business. This role included business planning, financial forecasting and day to day monitoring of the events division. Managed multiple fundraising events from concept to completion as lead Project Manager, supported by employees and charity representatives for high profile Sportsman. Coordinated formal pitches and proposals for event sponsorship packages. Generated new business leads and developed relationships with potential clients, suppliers and sub-contractors. Show less

      • Events Heads

        Apr 2012 - Aug 2013
      • Senior Account Manager - Client Services

        Jan 2011 - Apr 2012
      • Event Manager - Athlete Management

        Jan 2008 - Jan 2011
    • Waves Consultancy Limited

      Aug 2014 - Nov 2015
      Freelance Project Manager

      Project managing a new business venture due to launch in October 2015 as part of Tesco Retail Partnership.Producing the market research and analysis report for the new business concept and using the findings to develop the business plan and operating manual.Managing the day-to-day operational aspects of the project, planning all activities and setting deadlines for implementation. Risk Management; identifying risks and mitigation and where risk becomes an issue put in place action plan to resolve the issue.Responsible for brand development, marketing strategies, reporting, the customer journey, policies and processes. Show less

    • The White Company

      Dec 2015 - Sept 2019
      Personal Assistant to the Founder
    • Sleek Events

      Sept 2019 - now
      Business Development & Marketing Director

      Sleek are a full-service, experience marketing agency.We create real moments that immerse audiences in your narrative, challenge norms and inspire change. Our collaborative spirit knows no bounds, and it extends seamlessly to our clients. We’re your strategic partner in crafting remarkable experiences that leave lasting impressions.

  • Licenses & Certifications

    • Oxford Digital Marketing: Disruptive Strategy Programme

      Saïd Business School, University of Oxford
      Dec 2020
      View certificate certificate