
Robert Padgett Cooper
General Manager

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About me
TECHNICAL SEO
Education

Ave Maria University
1999 - 2003Bachelor's degree Business Administration with Concentration in Finance Summa Cum Laude
Universidad de Salamanca
2005 - 2007Master's degree E-Commerce/Electronic Commerce
Universidad de Salamanca
2007 - 2012Doctor of Philosophy (PhD) Business/Managerial Economics Cum LaudeResearch Area: Corporate Social Responsibility and R&D
Experience

Odish
Mar 2003 - Dec 2005General ManagerIn charge of purchasing supplies that are necessary for the all of the processes that take place in the NGO, supervise the performance of equipment and the maintenance of the building, organize and make the payments of utilities and to the different suppliers that the NGO works with. I also kept track and organized the supply of vaccines, and supervised employees that managed the general inventory and the transportation of biological samples taken from the children. I managed the petty cash and check. ODISH coordinated a vaccination project called SAIL, trying to test a vaccine that kills the RotaVirus which is a virus that attacks newborns and gives them gastroenteritis. The NGO not only provides this vaccine but also other vaccines like the Polio vaccine. The program gives medical attention to the children that join the program. The NGO is sponsored by GlaxoSmithKline. Show less

Caritas Salamanca
Dec 2005 - Sept 2006VolunteerIn charge of collecting press clippings of news related with Caritas projects and Webmaster of the web page Cáritas Salamanca (www.caritasalamanca.org), using Typo3 content management system.

GPM
Sept 2006 - Sept 2008Management - Planning and ControllingProduction: Development of charts and tools used for controlling the production capacity and processes. Strategic Management: Plan and assist in the coordination of the business relationships that the company has with international partners. Develop presentations and documentations that present our company in order to obtain new local and international business relationships.

Internet Advantage
Jan 2009 - Jul 2013- Technical analysis and assessment, translating data into SEO recommendations. - Monitoring effectiveness of SEO campaigns - Usability,Web architecture and content analysis and in order to achieve SEO strategies that can turn into conversions.- Interaction with clients, copywriters and web managers in order to optimize and follow up Search Engine Marketing strategies I was responsible for planning, designing, optimizing, monetizing, and promoting a network of websites related with learning languages. Also:• Tracking the effectiveness of new and existing SEO campaigns;• Analyzing and controlling our SEO (Search Engine Optimization), SEM (Search Engine Marketing) and SMM (Social Media Marketing) strategies and advice changes when needed.Finally, I am responsible for additional tasks such as:• Customer Service• Sales
SEO Analyst
Jun 2010 - Jul 2013Content and Sales Manager
Jan 2009 - Oct 2010

Padgett Marketing e Promoções LTDA-ME
Sept 2012 - nowPrincipal Owner
Consultwebs.com
Aug 2013 - Jul 2017Senior Marketing Consultant
LOCOMOTIVE Agency
Jul 2017 - nowHead of SEO
Jun 2023 - nowSenior Director Technical SEO
Apr 2022 - Jan 2024Director, Technical SEO
Jan 2018 - Apr 2022ASSOCIATE DIRECTOR, TECHNICAL SEO
Jul 2017 - Dec 2017
Licenses & Certifications
- View certificate

Google Analytics Qualified Individual
GoogleAug 2012 - View certificate

Certified Content Marketing Specialist
Digital MarketerJul 2016
Languages
- esEspañol
- inInglés
- poPortugués
- alAlemán
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