Blessing Erhimona

Experience

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  Nestlé

  Jan 2019 - Jan 2022

  Coordinated the digital transformation team in converting manual processes and documentation into digital formats, streamlining operations and improving efficiency across the organisation. Spearheaded the ‘Paperless Project that merged multiple forms into one digital format, improving efficiency, reducing paperwork, and simplifying administrative processes across the organisation.Managed a cross-functional international team in implementing the transformation of food manufacturing processes from manual to digital forms, resulting in a 30% increase in production efficiency and a 20% reduction in operational costs.Led weekly brainstorming and analytical meetings to strategise the implementation of transformation plans, fostering collaboration and innovation among team members, leading to a 15% improvement in project execution timelines.Developed a Gantt chart for the planning and execution of the project, providing a visual roadmap for project milestones and timelines, resulting in a 25% improvement in project schedule adherence.Established standards to sustain all changes made during the transformation process, ensuring consistency and continuity in operations, which led to a 20% reduction in errors and defects.Implemented robust risk management strategies to identify and mitigate potential project risks, resulting in a 15% reduction in project delays and cost overruns. Show less Coordinated the training, development, and change management skills to manage the competency gaps, closure, and growth of 200+ management, non-management, and contract staff while implementing policies and standard operating procedures for continuous improvement of the production process, leading to an increase in productivity of 23%.Honed exceptional people development and change management skills to manage the competency gaps, closure and growth of 200+ management and non-management staff while implementing policies and standard operating procedures for continuous improvement.Provided support and training to employees on document management systems and best practices, promoting efficient document handling throughout the organization and was a focal point of contact for stakeholder management aiding audit project completion.Prepared internal audit reports and followed up on audit findings while streamlining and optimising data collection, compilation and analysis to achieve organisational projections. Show less

  • Project Cordinator (Digital transformation)

    Jan 2021 - Jan 2022

  • Continous Excelence Coordinator / Document Administrator

    Jan 2019 - Jan 2021
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  Almond Media Ltd (Digital Agency)

  Jan 2021 - Jan 2022

  Digital Advertising Specialist

  • Developed and managed end-to-end digital marketing campaigns, defining objectives, setting timelines, assigning tasks, and monitoring campaign progress to ensure timely and successful completion.• Managed allocated budgets for marketing projects, allocating resources effectively and tracking spending to ensure campaigns stayed within budget, leading to a 20% decrease in overall budget variance. • Collaborated with cross-functional teams to ensure cohesive messaging, brand alignment, and streamlined workflows, fostering strong communication and collaboration throughout the project lifecycle.• Analysed campaign performance, tracked KPIs, and gathered insights to measure success, providing stakeholder reports on findings and actionable insights to optimise future marketing campaigns. Show less

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  Dominion City London

  Jan 2022 - now

  Project Digital Marketer

  • Utilise customer data to identify engagement trends, preferences, and potential improvements, analysing customer feedback, digital metrics, and competitor activities for targeted engagement strategies.• Identify past trends, seasonality, and market conditions to develop accurate financial forecasts, using insights to allocate resources effectively, resulting in a 14% increase in overall budget efficiency. • Design and conduct A/B tests on digital content, ads, and website elements, providing data-driven actionable insights to improve user experience, engagement, and campaign conversion rates.• Manage and refine content strategies using audience behaviour and market trends data to streamline workflows and optimise reach and engagement to support brand identity and customer value. Show less

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  The Waterline Summit

  Jan 2022 - Jan 2022

  Marketing Intern

  • Identified knowledge gaps, developed educational materials, and planned workshops, providing insights for reducing carbon footprints and promoting sustainable practices aligned with Net Zero goals.• Ensured consistency across digital channels by analysing brand objectives, developing unified messaging guidelines, and providing insights to align campaigns, leading to a 13% boost in brand visibility.• Utilised insights on audience preferences, campaign goals, and market trends to guide graphic design elements, ensuring visuals align with marketing strategies and resonate with target audiences.• Researched the latest marketing trends, emerging platforms, and new technologies to refine strategies and propose innovative tactics to enhance campaign performance, ensuring sustained market competitiveness. Show less

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  Sinot Tech Solutions Ltd

  Jan 2024 - now

  Digital Marketing Manager

  • Liaise with marketing and product teams to analyse market trends and customer needs, using insights to develop targeted digital marketing strategies and monitor progress to boost brand visibility.• Analyse website data and industry trends to identify high-value keywords and SEO opportunities and refine strategies to improve organic traffic, resulting in a 16% boost in average engagement time.• Utilise customer insights and segmentation data to design email campaigns tailored to target audiences to optimise message relevance and conversion rates, leading to a 12% boost in organic conversions.• Monitor campaign metrics in Google Analytics, interpreting data to identify trends and patterns and provide actionable insights to enhance future campaigns and alignment with audience preferences. Show less