
Tristen Druce
Designer

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About me
Marketing | Comms Strategy | Omni Channel Performance Marketing | Art Direction | Content Creation at Jones+Druce Marketing Manager | Capital Corporation
Education

Open University Australia
2013 - 2014Certificate IV CIV Training and Assessment
The London School of Journalism
2010 - 2010Certificate in Writing for Women's Media Writing for Women's Media
News Limited Award School
2006 - 2006Certificate in Advertising Advertising
Western Sydney University
1998 - 2001BA Fine Arts Photography
Western Sydney University
2001 - 2005BA Visual Communications Double Major Advertising and Graphics
TAFE NSW
2019 - 2020Master of New Small Business Certificate IV in New Small Business
Experience

Trilliance
Jan 2002 - Jan 2004Designer
Big River Creative
Nov 2004 - Jun 2006Designer and Account ManagementResponsible for creating design solutions that have a high visual impact. The role involves listening to clients and understanding their needs before making design decisions. Works to a brief agreed with the client, creative director and account manager. To develop creative ideas and concepts, choosing the appropriate media and style to meet the client’s objectives.

News Corp Australia
Jul 2006 - Jul 2013Directing and managing a team to build and create the weekly Sunday Style Magazine iPad app. Available internationally, this app is all interactive, high touch enhanced digital experience. In conjunction with the app, I manage and produce the weekly mobile augmented reality and image recognition platform, of Blippar for the magazine. Also supporting the Creative Director on the print version of the Sunday Style Magazine in relation to advertising, Art Direction and post production. Works closely with the Art Director / Editor in maintaining and developing the design style and content of the magazine - both under pressure week-to-week, and taking the magazine into the future.Highly proficient in InDesign, Photoshop and Illustrator on a Macintosh / PC platform.Copy-writing journalism related to food and travel reviews.Oversea, arrange, developt and produce photoshoots (still-life and fashion).Arrange, developt and produce online celebrity interviews videos.
Art Director / Digital
Jul 2012 - Jul 2013Deputy Art Director
Jul 2006 - Jul 2012

Jones+Druce
Aug 2009 - nowOwner | Digital ProducerI own and run Jones+Druce, managing all client projects from start to finish. After 10 years as a Art Director in Media and Advertising, I established the discipline and experience needed for effective project management and creative exploration.Developing creative solutions across a vast range of media avenues from start to finish.Providing clear client communication and business management.Specialising in art direction, design, branding, copy-writing and illustration, for small business. Show less

Amy Li Gallery
Jan 2014 - Jul 2014PR ConsultantHandling media relations, respond to inquiries, and pursue proactive media activities.Additional duties include investigating international and national media avenues, writing and editing newsletters, reports, brochures, speeches, product information, trade magazine articles and other communications material.

English Schools Foundation
Jan 2017 - Apr 2018Communications Officer• Collaborate with management to develop and implement an effective communications strategy based on target audience.• Write, edit, and distribute content, including publications, press releases, website content, annual reports, speeches, and other marketing material that communicates the organisation's activities.• Respond to media inquiries, arrange interviews, and act as a spokesperson for the ESF School.• Establish and maintain effective relationships with journalists, and maintain a media database.• Seek opportunities to enhance the reputation of the brand/ school, and coordinate publicity events as required.• Maintain records of media coverage and collate analytics and metrics.• Proficiency in design and publishing software.• Manage conflict as it arises and escalate to management. Show less

Leisures Shoes Boutique, The Freedom Project
Jan 2020 - Jan 2021Marketing ManagerCreating bi-annual catalogues. Designing and creating email blasts to our customer database.Uploading and updating the website with new season photos, banners and product descriptions.Creating collateral (e.g. vouchers, in-store signage, mail-out collateral). Assisting the office with design collateral when needed (business cards, name badges, etc). Creating and scheduling social media content. Programs: Adobe Creative Suite, MailChimp, Iconosquare and Shopify.

Connected Culture
Jan 2021 - Jun 2022Creative Producer / MarketingConnected Culture is a boutique digital marketing agency specialising in social media, email marketing and other paid social ads for direct to consumer eCommerce businesses.Having a close relationship with their clients. Mostly independent direct-to-consumer lifestyle and retail eCommerce brands, our clients are making the world a better place with amazing products, many of them sustainable and eco-friendly.Snapshot client base includes: Beauty by Australia, Sol Cups, Solo the Staple, Icon by Design, Icon by Design USA, Egg of the Universe, and Australian Society of Aesthetic Plastic Surgeons.My role within this vibrant team, Graphic & Motion Designer with a real passion for design and all things creative. Developing consumer campaigns that visually communicate brand messages and calls to action through a combination of art and technology. Maintaining and managing branding guidelines, imagery, signage and print production. Show less

Capital Corporation
Apr 2022 - nowMarketing ManagerCapital Corporation drives long term sustainability through well planned developments, in all property sectors. They take time to understand their partner’s vision, goals and needs, to help tailor innovative solutions – both financially and socially.As the Marketing manager my responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity.At Capital Corporation they thrive on projects and partnering with clients creating a vision to achieve the highest and best outcome. They partner with various land owners in a joint venture capacity to deliver exceptional property outcomes for their asset and the community. Show less
Licenses & Certifications

UDIA NSW Development Essentials Course, Module 4: Sales & Marketing
UDIA NSWNov 2022- View certificate

Klaviyo Product Certified
KlaviyoJul 2021
Volunteer Experience
Designer
Issued by Inside Out Magazine on Jan 2004
Associated with Tristen Druce
Languages
- enEnglish
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