Anca Staples

Experience

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  European Youth Parliament Romania

  May 2008 - Oct 2008

  Delegate member

  I have been part of committees such as Economical Affairs and Media and Communication Affairs, I passed through the selections enabling me to attend the National Session and International Forum in Greece, helped me develop my public speaking. The job consisted of attending sessions with other international members where we worked on the resolution of a current European problem and then present it and defend it in a General Assembly, while persuading the other members to vote for it.

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  International Education Exchange Council

  Aug 2011 - Dec 2011

  Marketing Committee Chairman

  I managed the Marketing committee in charge of the communication strategy and advertising for the International Education Exchange Council as a corporate identity and their events. I have gained experience in practicing marketing with a low budget, targeting to a young audience and I have further developed my skills such as perseverance and responsibility. I lead a group of people to do a good job by ensuring the right environment for creativity and giving my own input.

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  42

  Oct 2012 - May 2013

  Sales And Marketing Coordinator

  A Young Enterprise start-up, 42 is a company employing design thinking to bring customers with better solution to their every day problems. Our target audience are parents and our product is designed to help them keep children entertained before meal times. My duties as Sales and Marketing Director include managing customer relationships, creating the brand of the company and promoting its products through different marketing channels.

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  The Institute of Direct and Digital Marketing (IDM)

  Jun 2013 - Jun 2013

  Summer School Graduate

  A one week course into the current opportunities and issues with advertising, direct and digital marketing. The course consisted of a seminars with practitioners from Ogilvy One on Big Data, DMS on direct marketing fundraising, Reynolds Busby Lee on customer experience, Havas EHS on direct and digital marketing, Hallam Internet on SEO, Fenton on the role of storytelling in new media.The course also included working on a live brief provided by Havas EHS by producing a marketing campaign in teams of six people and pitching it against the other teams to the agency. Show less

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  Whittard of Chelsea

  Nov 2013 - Mar 2014

  Deputy Manager

  Assisting the Manager with key financial analysis, day to day operations such as the opening and closing of a financial day, reporting to Area Manager and Head Office, managing a team of 5 Sales Advisors, planning rotas, as well as ensuring health and safety conformance. I was also a Sales person going beyond my duty to provide excellent customer service, inquiring about customer needs and suggesting appropriate solutions. Part of my responsibility was also to represent the Manager in her absence and be accountable for store KPI including CRM management. Show less

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  Adestra

  Mar 2014 - Aug 2017

  My role is to produce, maintain and oversee the creation of quality marketing content for Adestra's two key markets: the UK and US. Key responsibilities:• co-ordinate and maintain the content calendar• create, develop and manage content for Adestra’s web presence• create, develop and manage content for external placements and PR• oversee freelancers and agencies, including writers, copyeditors and designers• use analytics and trend tools to identify popular content topics to improve • keep current with emerging email and associated trends and developments• carry out quality assurance and tone of voice checks on contentTechnical literacy: Wordpress, HubSpot, Hootsuite, Google Analytics, MessageFocus, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Dreamweaver. Show less Assisting the Head of Digital Marketing with content and digital strategy. Among my key responsibilities, I look after the following:• Planning, coordinating and updating content on the Adestra website• Ensuring effective distribution and promotion of content via social media• Creation and distribution of Adestra’s email marketing campaigns• Planning and execution of online advertising• Analysis of all digital marketing activity to ensure efficiency and effectivenessTechnical literacy: Wordpress, HubSpot, Hootsuite, Google Analytics, MessageFocus, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Dreamweaver. Show less

  • Content Executive

    Apr 2015 - Aug 2017

  • Digital Content and Marketing Assistant

    Mar 2014 - Mar 2015
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  Opus Energy

  Aug 2017 - Nov 2019

  My role as Communications Manager is dual-focused. On one side, I plan, execute and track the customer engagement strategy for the smart meter rollout for Opus Energy, including supporting new propositions to market, within compliance with All Reasonable Steps and SMICoP. On the other side, I support the delivery of operational customer communications that bring clarity to the complexity of the energy industry. My focus is to put the customer experience at the centre, align comms with our tone of voice and brand guidelines and champion Standards of Conduct in the execution. Show less

  • Communications Manager

    Nov 2018 - Nov 2019

  • Communications Executive

    Aug 2017 - Nov 2018
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  Drax Group

  Nov 2019 - now

  I'm the bridge between a team of fabulous in-house copywriters and designers and their stakeholders, delivering projects on time and happy stakeholders.Key deliverables:• Prioritise projects, exercise complex decision making and manage resource allocation • Manage and oversee the delivery of projects in the creative pipeline to optimise internal cost savings• Balance and evaluate team resource allocation to ensure timely project delivery and high-quality creative output • Work directly with agencies and third parties to manage and deliver on high-level creative projects across multiple channels• Lead and monitor continuous evaluation of team processes, systems and tools to optimise savings and maintain project closure rate Show less Continuing my work of producing and delivering operational communications for Opus Energy to also include our sister company Haven Power, under the Drax Group (Customers) umbrella. This includes bringing clarity to the complexity of energy-related communications for all our customers, as well as adherence to Standards of Conduct and SMICoP (for smart metering) codes and principles.It also involves continuing to put my passion for the smart grid and smart metering into busting the myths and explaining the benefits of this national initiative. Helping businesses understand how they can contribute to building a cleaner energy future for everyone. Show less

  • Studio Manager

    Jan 2021 - now

  • Communications Manager

    Nov 2019 - Jan 2021