Nickolai Holness

Nickolai Holness

Coca-Cola Trade Marketing Coordinator

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location of Nickolai HolnessUnited Kingdom

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  • Timeline

  • About me

    Sales Development Manager at Ecolab

  • Education

    • University of Tampa - John H. Sykes College of Business

      2010 - 2014
      Bsc Marketing
    • University of Reading

      2017 - 2018
      Msc Marketing Distinction
  • Experience

    • Wisynco Group Ltd

      Jun 2014 - Jun 2017
      Coca-Cola Trade Marketing Coordinator

      Coca-Cola Trade Marketing Coordinator• Played an Integral role in Coca-Cola increasing its MS from 24% to 45% during 2015-2017 • Successfully executed Coca-Cola “Share a Coke” campaign resulting in 30% increase in sales, Sept 2015-Dec 2015. • Responsible for the activation, execution and monitoring of Coca-Cola “Look of Success” initiatives in the top 20 major supermarket, wholesale and route distribution channels.• Successfully increased brand presence and instore visibility increasing shelf presence by 30% whilst also ensuring optimal shelf positioning in all major supermarket outlets• Initiated and lead a team that implemented a successful “Coca-Cola vendor program” that resulted in a 200% increase in sales in a number of regions within urban Jamaica.• Worked as part of a team that achieved the highest level of Coca-Cola sales in Jamaica´s recent history, attaining growth of 200% in 2015 vs 2014• Successfully supported the introduction of Coca-Cola Route to Market program Kingston, Jamaica which increase distribution points by over 60% by the end of 2016 (FSM model) Show less

    • Kirk Distributors

      Sept 2018 - Jan 2019
      Junior Brand Manager
    • Colgate-Palmolive

      Sept 2023 - Mar 2024

      - Monitor Distributor Sales and Distribution performance to drive continuous improvement .- Collect information on competitive activity and collaborate with key stakeholders to action critical insights.- Collaborate with cross functional teams to deliver and develop commercial strategies for Sales and Marketing to drive growth.- Implement, execute and monitor 5ps strategies in Key accounts and track performance vs objectives.- Identify insights from post promo analysis and incooperate learning into future customer/Retail Environment strategy.- Engage with key customers to grow sales in the short to long term with strong , selling and negotiation.-Collaborate with distributor sales and merchandising team to ensure fundamentals are implemented.-Implement and execute all shopper POS materials for the direct and indirect trade. Show less

      • Customer Development Executive

        Feb 2019 - Mar 2024
      • STA - Customer Development Manager

        Sept 2023 - Dec 2023
    • LASCO Distributors Limited

      Jul 2024 - Jan 2025
      Marketing Manager - Home Care & Personal Care
    • Ecolab

      Feb 2025 - now
      Sales Development Manager
  • Licenses & Certifications