
Yash Shah
Research Analyst

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About me
Driving Business Growth through Data | Business Analyst | SQL, Python, Tableau | Churn & Revenue Insights | Open to New Roles
Education

ISDI Mumbai
2017 - 2018PGMAC Advertising
Hult International Business School
2021 - 2022Master's degree International Marketing
Hult International Business School
2022 - 2023Master's degree Business Analytics
Thakur College of Science & Commerce
2013 - 2016Bachelor's degree Marketing/Marketing Management, General
Experience

JPAC TECHNOLOGIES PRIVATE LIMITED
Jun 2015 - May 2016Research Analyst- Supervised the Field Sales Team for research of oil and gas projects company wise namely ( ADCO,GASCO,BP,PETRONAS)- Responsible for setting up first level meetings and initial presentations for the final pitches- Providing analysis of competing oil and gas companies by presenting their day to day activities on a weekly basis.

JPMorgan Chase & Co.
Jun 2016 - Oct 2016Team Member (Custody Middle Office Trades)-Diligently compiled and reviewed daily reports, providing key stakeholders with insightful data on trading activities, exposure levels, and potential risk areas, facilitating informed decision-making.- Played a key role in identifying and resolving trade discrepancies, significantly enhancing operational efficiency and compliance within the firm's trading department.

Wipro Bpo Services Private Limited.
Dec 2016 - May 2017Client Services Analyst- Managed over 150 daily inbound calls for Jio, ensuring compliance with regulatory standards and showcasing proficiency in high-volume call handling.- Enhanced customer satisfaction for Jio through exceptional service, resolving inquiries with empathy and efficiency, leading to a 30% improvement in client feedback scores.

MediaCom
Sept 2018 - Mar 2019Media Planning Analyst- Secured competitive rates through strategic vendor negotiations, significantly reducing costs for media campaigns across skincare, femcare, and laundry sectors for PNG Brands.- Tailored and executed media plans for PNG Brands, aligning with unique client requirements and achieving a 20% higher campaign success rate.

Zenith
Apr 2019 - May 2021Media Analyst- Enhanced ad placement and visibility for key clients, including Parle and Marriott Bonvoy, leading to a 30% increase in client visibility across multiple platforms.- Drove a 25% uplift in ad revenue through strategic planning and data analysis, directly impacting client campaign success.- Conducted in-depth media performance analysis across Print, TV, and OOH, identifying strategies for brand visibility enhancement.- Successfully implemented data-driven media strategies for 10+ key clients, resulting in a 40% increase in brand awareness and a 35% boost in market engagement. Show less

Spinnaker Analytics
Jul 2023 - Mar 2024Data Analyst- Cleaned and standardized 100K+ insurance records using Python, improving data accuracy and reducing redundancy by 47%—leading to more precise actuarial reporting.- Conducted geospatial analysis to optimize agent placements, identifying high-potential areas that increased customer acquisition by 25%.- Delivered market analysis using predictive modeling to identify new opportunities and improve competitive positioning.- Assisted in cleaning and analyzing agent data, identifying key patterns at the zip code level, and helping insurance companies optimize agent assignments and save operational costs.- Show less

Findability Sciences
Mar 2024 - now- Conducted RFM segmentation on 50K+ customer transactions, identifying high-risk accounts and enabling targeted retention strategies— reducing churn by 18% and safeguarding $500K+ in revenue.- Designed interactive Tableau dashboards integrated with Salesforce, providing 200+ sales users with real-time insights into $10M+revenue streams across 15+ regions, improving decision-making speed by 40%.- Cross-functional collaboration with sales, marketing, and IT teams to define business requirements, streamline workflows, and automate reporting processes, reducing manual effort by 35%.- Analyzed payment trends across key accounts, identifying overdue invoices and recommending proactive outreach strategies that improved receivables by 15% Show less - Developed machine learning models (Random Forests, Decision Trees) to predict customer churn and demand trends, improving forecast accuracy for sales planning.- Built scalable data pipelines in SQL and Python to streamline real-time data availability for cross-functional teams.- Collaborated with sales and marketing teams to implement targeted retention campaigns, reducing churn for key SaaS clients.- Automated manual data aggregation processes, cutting reporting time by 50% and enabling faster decision-making.- Supported leadership with insights from propensity analysis, identifying high-potential leads for the sales pipeline. Show less
Business Analyst
Jul 2024 - nowData Science Team Member
Mar 2024 - Jul 2024
Licenses & Certifications
- View certificate

Azure Data Fundamentals (DP-900) Cert Prep: 1 Core Data Concepts
LinkedInJan 2024 - View certificate

Strategic Thinking
LinkedInJan 2023 - View certificate

What Is Business Analysis?
LinkedInJan 2024 - View certificate

Sales: Closing Strategies
LinkedInMar 2024 - View certificate

The Link between Evolutionary Psychology and Better Management
LinkedInJan 2024 - View certificate

Excel for Business Analysts
LinkedInJan 2023 - View certificate

Salesforce Essential Training
LinkedInJul 2024
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