Smith Sen

Experience

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  Radius | Global Growth Experts

  May 2013 - Oct 2017

  Marketing Research Analyst

  Our network of professionals can provide strong local support across the globe. Wherever clients are looking to expand, Radius International Expansion have the capability to ensure that the people, technology, and processes are always readily available to partner with clients as they grow.As part of Radius Marketing team my responsibilities include-• Analyzing announcements of market related activities for all industries.• Work collaboratively with the sales department to understand customer profiles and assist sales team in managing key prospect data.• Work with our global teams to research prospect related information and on-time delivery of quality data.• Maintain and expand the company database of prospects in CRM.• Manage various projects (Fortune 500, Inc 5000 etc.), State based, Industry based & Criteria based research.• Prepare a database of leads meeting specific pre-defined criteria.• Database creation for various campaigns & client communication for lead generation and demand creation.• Profiling companies across industries based on revenue, employee strength, vertical etc.• Competitor and Competitor Client Analysis.• Update and supplement current lead lists with sales intelligence to support successful sales.• Assist sales management with Salesforce CRM and Excel based reporting of sales metrics from time to time.• Maintain Salesforce user profiles, security settings, access settings, data uploading and reporting.• Perform market research and data analysis duties.• Support strategic plans of the company by providing research information.• Using social media listening tools to gather data.• Carried out email campaign setup.• Managed email marketing campaigns.Email Marketing Tools: OpenMoves, Active Campaign, ZohoMail, Mailchip, GoToCampaignWeb research tools like LinkedIn, Jigsaw, Insideview, Zoominfo, Crunchbase, Hoovers and etc. Show less

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  Basecamp Startups India

  Oct 2017 - now

  Senior Market Research Analyst

  Roles And Responsibility:-• Developing tailor made account research dockets to effectively position Basecamp in the marketlandscape.• Provide strategic insights to facilitate Sales team’s efforts in product pitches across specificcompanies.• Planning for email campaign.• Support within Pre sales function to prioritise the account’s extent, scope and businessmagnitude for the company.• Creating key customer/buyer profiles by company, geography and technology used to maximisehit rate for the Sales function.• Handling Ad-Hoc research projects, connecting with various stakeholders for the same.• Working on Saleforce CRM in managing leads, opportunities, account data, history, reports andactivities.• Track, analysis and summarize campaign results and progress.• Create database according to specification of particular campaign. Tools:LinkedIn Sales NavigatorDiscoverOrgDatafoxZoomInfoSalesForce CRM Show less

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  BizPortals Solutions

  Jul 2020 - now

  Account Manager

  Roles and Responsibility: -• Accomplishes marketing and sales objectives by planning, implementing, and evaluating different ideas about advertising, digital marketing & trade promotion programs etc. • Develop and execute a sales and marketing plan for key accounts that meets or exceeds sales and margin targets.• Closes business deals by understanding the requirements of customer and provide them suitable product, negotiating the price and commercial terms and conditions to meet both customer and company needs.• To establish and develop relationships with prospects; recommending solutions from a battery of Solutions and Services of GBB Products and Machining Fixtures. Show less