Jeanette B. S. Heard

Experience

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  Matas A/S

  Aug 2007 - Dec 2015

  Sales assistent
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  Fairbar

  Aug 2013 - Jan 2016

  In the Communications Committee, I was responsible for the creation of creative advertising materials, as part of the intension to expand the current customer base at fairbar:Responsibilities included:• Strategic planning of creative agenda. • Development of pamphlets, stickers, posters, business cards, wall decor, menu cards, informative material to educate on our volunteer projects in India and Myanmar. • Coordination, and publication of creatives. Show less

  • Chairman of the communication committee

    Apr 2014 - Jan 2016

  • Graphic Designer

    Aug 2013 - Jan 2016
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  Aarhus University, School of Business and Social Sciences

  Sept 2013 - Jan 2014

  Global marketing teaching assistant

  As a teaching assistent I have been responsible for the global marketing tutorials. Alongside professor Polymeros Chrysochou i have taught the tutorials of two 3rd semester classes enrolled in the European Studies programme at Aarhus University.Main focus has been on teaching the students how to develop and write a marketing plan that takes into account the challenges distributing/producing goods internationally.

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  MediaCom Danmark

  Jan 2015 - Sept 2015

  Intern Client Relations

  One of Denmarks largest Media agencies (part of GroupM)As a client relations intern at Mediacom Aarhus I became a member of a dedicated team of employees, responsible for a large portfolio of both local, nordic and international clients. I was firmly integrated in:• Daily client management and liason for the media specialists within the company. • Mediaplanning across platforms • Building and structuring effective strategy presentations (in English and in Danish)• Conducting and implementing qualitative as well as quantitative brand/market/consumer insights into effective media recommendations. • Knowledge sharing of relevant consumer- and media trends with the intention of challenging current mindsets• Follow-ups and evalutions of media activities The work was to a high degree driven by projects, working across teams, and thus with no two days alike. This has provided me with a broad spectrum of knowledge and competences within both stratetic, analytical, and graphical ratios. Show less

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  MediaCom

  Jan 2016 - Sept 2016

  Junior Account Manager

  Media planner. Responsible for project management of global, nordic and national clients’ media activities. Focus on media planning, negotiation, evaluation and optimization of media activities.

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  MediaCom Danmark

  Sept 2016 - Apr 2018

  Account Manager, Client relations

  Media consultant. Primary day-today contact on a broad portfolio of global, nordic and national clients within diverse industries such as e.g. retail and medicine. I function as strategic consultant with a focus on optimizing and implementing my clients’ media strategies based on analysis of relevant

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  MediaCom

  May 2018 - Feb 2020

  Client Lead

  Strategic business consultant. Overall strategic responsible for not only my clients’ media strategies but further for optimizing impact by examining core business strategy. Internal/external stakeholder liaison.

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  Lidl Danmark

  Aug 2020 - now

  • Team Manager online marketing

    Jan 2022 - now

  • Projektleder marketing

    Aug 2020 - Jan 2022