
Feres GARGOURI

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About me
MBA | Online Marketing Manager | Digital Marketing Campaigns 📢 | Digital Marketing Strategies 🎯 | Online Visibility ⚡️| Branding 🧬 | SEO 🔎 | SEA 🧲
Education
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École Nationale d'Electronique et des Télécommunications de Sfax (ENET'Com)
2016 - 2019Information Technology Licence
International School of Business Sfax
2019 - 2021Master 2 (M2) Business Administration and Management, General
Experience

AIESEC Sfax
Feb 2019 - Mar 2021As President of a local committee in AIESEC, I lead a team of passionate individuals to drive the organization’s mission and objectives in our community. I oversee the execution of strategic initiatives, ensuring alignment with AIESEC's global goals. My responsibilities include managing team performance, fostering a collaborative culture, and guiding members in their personal and professional development. I represent the committee to external stakeholders, including partners and institutions, and work to establish and maintain strong relationships. Additionally, I ensure that all activities, from recruitment to projects, run smoothly, contributing to the overall success of AIESEC's local impact. Show less
President
Feb 2020 - Mar 2021Vice President Operations
Feb 2019 - Jan 2020

CHO GROUP
Mar 2021 - Jan 2022Marketing Intern(Research paper published in the International Journal of Education and Science)https://culturehealth.org/ijes_archive/ijes.2021.3.4.pdfDoes Blockchain Technology Matter: Understanding Consumer Purchase Intention in a Blockchain Technology for Olive Oil Context.-Conducting market research and competitor analysis.-Creating customer surveys and analyzing data.-Converting data into actionable insights for better strategic decision-making.

Prismedia
Nov 2021 - Nov 2022Social Media Manager-Develop and execute social media strategies across multiple platforms.-Manage content creation and publishing schedules.-Monitor and analyze social media performance metrics.-Engage with the audience to build relationships and drive engagement.-Create and optimize paid social media campaigns.-Collaborate with clients to align social media goals with business objectives.-Stay up to date with social media trends and industry best practices.-Report on ROI and campaign performance.-Manage client communications and feedback on social media efforts.-Coordinate with design and content teams to produce compelling visuals and posts. Show less

Primo Eventi
Jan 2022 - Jan 2023Sales Marketing Manager-Develop and execute email marketing campaigns to drive sales and generate leads.-Segment email lists to ensure targeted, personalized outreach for maximum engagement.-Create compelling email content, including promotional offers, newsletters, and product updates.-Analyze email campaign results (open rates, click-through rates, conversions) to refine strategies.-Automate email sequences to nurture leads through the sales funnel.-Collaborate with the sales team to align email marketing with sales objectives.-Monitor and manage email marketing budgets, ensuring cost-effective campaigns.-Track and report on sales performance driven by email marketing efforts.-Maintain compliance with email marketing regulations (GDPR, CAN-SPAM) to ensure deliverability. Show less

Azurreo
Mar 2022 - Nov 2022Marketing Assistant-Assist in the development and execution of digital marketing campaigns across various platforms.-Manage and update website content, ensuring it aligns with marketing strategies.-Support email marketing campaigns, including list management and performance tracking.-Conduct keyword research and optimize content for SEO.-Create and schedule social media posts, ensuring consistent brand messaging.-Assist with the creation of marketing materials, such as graphics and blog posts.-Monitor digital marketing performance and prepare reports for the team.-Help analyze market trends and competitors to support strategy development.-Assist with paid media campaigns, including budget tracking and performance analysis.-Provide administrative support to the marketing team, ensuring smooth daily operations. Show less

NextWave Consulting & Training
Dec 2022 - nowChief Executive Officer-Set the agency’s strategic direction and long-term vision.-Oversee overall business operations, ensuring alignment with company goals.-Lead, motivate, and manage the executive team and key department heads.-Develop and maintain client relationships, ensuring high satisfaction and retention.-Monitor financial performance and ensure profitability and growth.-Drive business development efforts and explore new market opportunities.-Ensure employee engagement.-Oversee resource allocation and operational efficiency.-Stay informed about industry trends to ensure the agency’s competitive edge. Show less

Immigraffaires - International Recruitment
Aug 2024 - nowMarketing Manager-Execute data-driven lead generation strategies to attract and convert high-quality leads.-Manage paid media campaigns, optimizing budgets for maximum ROI.-Develop and implement social media strategies to boost engagement and visibility.-Create targeted, high-impact content for social media and email campaigns.-Plan and launch email marketing campaigns to nurture leads and drive conversions.-Use automation tools to streamline lead nurturing and marketing workflows.-Analyze performance metrics to improve conversion rates via A/B testing.-Collaborate with sales teams to align marketing efforts with revenue goals.-Deliver scalable lead generation results, driving business growth. Show less
Licenses & Certifications

Google analytics
GoogleJan 2021- View certificate

Google certificate in fundamentals of Marketing
GoogleNov 2020
Languages
- frFrançais
- anAnglais
- arArabe
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