Naya Massoud

Experience

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  SWAROVSKI

  Jul 2010 - Dec 2021

  o Oversee VM implementation in branches, while supporting VM ambassadors with zoning guidelines and layouts.o Identify and solve any possible VM complexity in branches.o Introduce new joiners to VM concepts and provide the necessary training.o Monitor and analyze the performance of all VM branch ambassadors.o Oversee new store openings and renovations, starting with providing the project overview, leading to logistics and ordering details ( 3 store openings, 2 relocations).o Work closely with the higher management and advocate about the local market trends in order to shift retail strategies when necessary, particularly during key consumption period in order to drive sales and footfall. o Coordinate with the SWAROVSKI regional office to align on stores zoning guideline and local implementations. Show less

  • Visual Merchandising Manager

    Feb 2016 - Dec 2021

  • Branch Manager

    Mar 2012 - Feb 2016

  • Senior Sales Representative

    Jul 2010 - Mar 2012
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  Brillance Group (SWAROVSKI/ FASHIONBOX)

  Feb 2021 - Dec 2021

  Operations Manager

  o Provide consistent and dedicated guidance to all stores, in order to ensure compliance with global company policies, procedures & standards.o Ensure the full efficiency of store back-end processes and the utmost care for company's product.o Ensure the stores are following company policies and operation guidelines.o Responsible for maximum efficiency of stockrooms organization (merchandise & non-merchandise) in order to better support the sales process.o Monitor product returns and rotations vs. the plan agreed with Logistic and Buying.o Conduct audits of stock movements.o Assist store teams in reconciling stock discrepancy and report any stock loss, stolen cases etc.o Consolidate weekly/monthly sales/stock analysis Non-merchandise material management, store expenses and cost optimizationo Monitor retail costs for back-end activities, guarantee alignment with budget.o Make sure orders of main store operations tools and non-merchandise material are in line with store needs.o Coordinate proper allocation and management of uniform items.o Train, nurture and motivate the team to achieve the highest level of efficiency creating a stimulating and result oriented work environment.o Support HR and Store Managers on performance management of operations staff, making recommendations when necessary. Show less