
Pradeep Subramaniyan
Digital marketing

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About me
Digital Marketing Lead | SEO Specialist | PPC & Meta Ads Manager | Social Media Manager | WhatsApp Marketing | E-mail Marketing | Influencer Marketing
Education

Bharathiar University
2021 - 2023Master of Business Administration - MBA Marketing/Marketing Management, General
KGiSL Institute of Technology
2018 - 2021Bachelor of Commerce - BCom Accounting
Experience

Widefocus Technologies
Mar 2020 - Oct 2021Digital marketing●Develop and execute digital marketing strategies to drive online traffic to client websites and generate leads.●Manage social media accounts, including content creation, posting, and engagement to increase brand visibility and engagement.●Conduct keyword research and implement SEO strategies to improve website ranking and organic traffic.●Create and manage online advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads to reach target audiences and achieve campaign objectives.●Analyze campaign performance using Google Analytics and other tools, and provide recommendations for optimization.●Collaborate with clients to understand their business goals and tailor digital marketing strategies to meet their specific needs.●Stay updated with the latest trends and best practices in digital marketing and implement them to enhance campaign effectiveness. Show less

Dark Design
Dec 2021 - May 2023●Led the development and implementation of comprehensive digital marketing strategies to increase online traffic and drive lead generation.●Managed a team responsible for all aspects of social media marketing, including content creation, posting schedules, and engagement strategies to enhance brand visibility and engagement.●Conducted advanced keyword research and implemented SEO strategies to improve website rankings and increase organic traffic.●Oversaw the creation and management of online advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to target audiences and achieve campaign objectives.●Analyzed campaign performance using Google Analytics and other tools, providing strategic insights and recommendations for optimization.●Collaborated closely with cross-functional teams and external agencies to align digital marketing strategies with overarching business objectives.●Stayed abreast of emerging trends and best practices in digital marketing, implementing innovative techniques to drive campaign effectiveness and ROI. Show less ●Developed and executed comprehensive digital marketing strategies to increase online traffic and drive lead generation.●Managed all social media platforms, including content creation, posting schedules, and engagement strategies to boost brand visibility and engagement.●Conducted in-depth keyword research and implemented SEO strategies to improve website rankings and increase organic traffic.●Created and managed online advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to reach target audiences and achieve campaign objectives.●Monitored and analyzed campaign performance using Google Analytics and other tools, providing insights and recommendations for optimization.●Collaborated with cross-functional teams and external agencies to align digital marketing strategies with business goals.●Stayed abreast of industry trends and best practices, implementing innovative digital marketing techniques to enhance campaign effectiveness. Show less
Sr Digital Marketing Executive
Jun 2022 - May 2023Digital Marketing Executive
Dec 2021 - Jun 2022

BLUEKODE SOLUTIONS
Jun 2023 - now●Analyzed digital marketing data to provide insights and recommendations for optimizing campaign performance and increasing ROI.●Conducted thorough market research and competitor analysis to identify trends and opportunities for growth.●Utilized analytics tools such as Google Analytics to track website traffic, user behavior, and campaign effectiveness.●Generated regular reports on key performance indicators (KPIs) to inform stakeholders and drive data-driven decision-making.●Assisted in the development of digital marketing strategies based on data analysis and industry best practices.●Collaborated with cross-functional teams to ensure alignment between digital marketing initiatives and overall business goals.●Stayed updated with the latest trends and technologies in digital marketing and applied them to enhance campaign performance. Show less
Digital Marketing Lead
Jun 2024 - nowSr Digital Marketing Analyst
Dec 2023 - May 2024Digital Marketing Analyst
Jun 2023 - Dec 2023
Licenses & Certifications
- View certificate

UI UX
Bluekode AcademyJan 2025 - View certificate
.webp)
Google analytics certification
Google Digital Academy (Skillshop)Mar 2025 - View certificate

The Fundamentals Of Digital Marketing
Google Certified Digital Marketing CourseFeb 2022 - View certificate

Digital Marketing
HubSpot AcademyJun 2024 - View certificate

Semrush SEO Toolkit Exam
SemrushMay 2022 - View certificate
.webp)
Google Ads Search Certification
Google Digital Academy (Skillshop)Mar 2025
Languages
- taTamil
- enEnglish
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