
Krishan Fernando
Intern

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About me
Growth Strategist | ACIM, MBCS
Education

CIM | The Chartered Institute of Marketing
-Diploma in Professional Marketing MarketingSubjects - Brand Management, Marketing and Digital Strategy, and Mastering Metrics

Northumbria University
-B.Sc.(Hons) in Business with Marketing Management First Class HonoursResearch - Impact of Social media advertisements and its components on consumer purchase behaviourSubjects - Digital and Data driven Marketing, Strategic Management for Sustainable Leadership, Critical Organisational Analysis, and Contemporary Marketing Strategy

Sri Lanka Institute of Marketing-SLIM
-Preliminary Certificate in Marketing
Maris Stella College Negombo
-
Experience

Commercial Bank of Ceylon Ltd
Sept 2016 - Apr 2017InternHandled the end-to-end credit card creation process from acquiring customers, credit score calculation, CRIB extraction and analyzing, card creation and embossing, to card dispatching

Micronet Group
Apr 2017 - May 2018Marketing ExecutiveLed efforts in developing the Marketing and Sales strategy for the Affinity and Co Branded credit cards for Commercial Bank of Ceylon, Sri Lanka

Dialog Axiata PLC
Jun 2018 - Nov 2023Developed and Spearheaded the Marketing and Digital Strategy for Sri Lanka's first ever and the most successful InsurTech startup, generating over LKR 1.5 Billion revenue and 2 Million+ customers Assisted and Coordinated the Marketing and New Business Development Strategy for the Sri Lanka's largest omni channel loyalty program - Starpoints
Assistant Product Manager - InsurTech
Jun 2020 - Nov 2023Coordinator - New Business Development
Jun 2018 - Jun 2020

Freelance
Jun 2020 - nowDigital Marketing ConsultantEmpowering 20+ SMEs and events to develop winning digital marketing strategies from scratch, from research and analysis to implementation and optimization

RMS Insurance Brokers
May 2024 - nowSenior Executive - Digitalization and AutomationResponsible for developing and executing digital transformation strategies, automating processes, integrating emerging technologies, driving change management, and ensuring digital compliance and risk management across Oman, UAE, and Qatar.
Licenses & Certifications
- View certificate

Marketing Tools: Automation
LinkedInJul 2020 - View certificate

Developing Your Emotional Intelligence
LinkedInApr 2020 - View certificate

Marketing Foundations
LinkedInOct 2020 - View certificate

Social Media Marketing Foundations
LinkedInJul 2020 - View certificate

Foundations of The Fourth Industrial Revolution (Industry 4.0)
LinkedInApr 2020 - View certificate

Agile at Work: Driving Productive Agile Meetings
LinkedInNov 2019 - View certificate

Marketing Foundations: Integrated Marketing Strategies
LinkedInJul 2020 - View certificate

Introduction to Business Analytics
LinkedInJul 2020 - View certificate

Blockchain: Beyond the Basics
LinkedInApr 2020 - View certificate

IoT Foundations: Fundamentals
LinkedInApr 2020
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