Max Makovetsky

Experience

• 

  Inner City Tennis

  Jun 2010 - Jul 2012

  Tennis Instructor
• 

  Woodhill Country Club

  May 2013 - Aug 2013

  Tennis Instructor

  • Coached 75 children ages 2-17 in an on-court setting• Helped students develop basic tennis and sportsmanship skills

• 

  Artful Living Magazine

  May 2014 - Aug 2014

  Sales Associate

  •Exceeded expected summer sales goals, generating $50,000 worth of revenue •Negotiated and drafted major contracts with local and national advertisers such as US Bank Flex •Perks and The Guthrie Theater •Researched compatible brands and called on potential advertisers to set up sales meetings•Designed and conceptualized new 2015 Media Kit for potential advertisers

• 

  Lyft

  Mar 2015 - Jun 2015

  Brand Ambassador
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  Alden & Harlow

  Apr 2015 - Oct 2015

  Host

  •Best New Restaurants in America 2014, Bon Appetit•Restaurant of the Year 2014, Boston Globe

• 

  Bookity

  Jun 2015 - Aug 2015

  Customer Relationship and Digital Marketing Coordinator

  •Conducted extensive research on political influencers and Super PAC donors for potential pivoted political fundraising tool •Wrote copy and created design using Sketch for an E-Book on How Museums can Engage Millennials •Managed company Twitter, LinkedIn and Facebook accounts •Created “glossary” section for company website to boost SEO results using Content Marketing strategy •Developed compelling material for online blog

• 

  Autodesk

  Jun 2016 - Aug 2016

  Generation Z Growth Marketing and Strategy Intern

  •Conducted extensive primary and secondary research on Generation Z in the United States and emerging global markets •Engaged with stakeholders across the company to develop strategy for new target demographic •Created comprehensive analysis about Generation Z and delivered recommendations for Autodesk in a widely circulated “playbook” •Presented internship findings to upper-level management from every group within the company

• 

  Rising Tide Interactive

  Sept 2017 - Jun 2019

  •Responsible for overall project management for teams of associates, lead strategists, and directors to implement digital strategy goals for clients•Manage external communication and deliverables, including advertising fundraising and direct response marketing programs •Responsible for managing junior staff’s client-facing work and professional development •Assist in the development of new business proposals and pitches •Served as day-to-day project manager and client lead•Managed direct to donate budget for Joe Donnelly generating a 248% in-cycle ROI, and voter persuasion and mobilization strategy to successfully re-elect Stephanie Murphy to Congress•Pitched, developed, and produced new advertising campaigns and concepts to clients •Conducted analysis and manipulation of advertising performance data for 11 client portfolio•Automated and improved internal data management processes, eliminating 25 hours per month of manual data work•Developed weekly and long-term ROI client facing performance reports•Led Spring and Summer 2018 intern hiring process

  • Account Manager

    Dec 2018 - Jun 2019

  • Senior Digital Advertising Associate

    Jun 2018 - Nov 2018

  • Digital Advertising Associate

    Sept 2017 - Jun 2018
• 

  NPR

  Oct 2019 - Jul 2021

  •Launched sponsorship for daily afternoon podcast "Consider This" and managed revenue for three other top NPR shows. Liaised with producers, hosts, and programming executives•Successfully pitched workflow improvement to COO and then implemented product across 20-person team saving $381K in lost revenue and eliminating 400 hours in manual work/year•Voted best client service rep by NPR sales team and department "Rookie of the Year"

  • Digital Campaign Manager

    Mar 2021 - Jul 2021

  • Digital Campaign Associate

    Oct 2019 - Mar 2021
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  Diversity Hire Ltd

  Feb 2022 - Aug 2022

  Development Intern
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  Rise Management

  Aug 2022 - Oct 2023

  Executive Assistant

  Assistant to Justin Letter