
Tamara Buhin
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About me
Head of Marketing and Franchising | Procurator | Marketing Lecturer
Education

University of Ljubljana, Faculty of Economics
2009 - 2012Master's degree Marketing
University of Ljubljana, Faculty of Economics
2002 - 2007Univ.dipl.ekon Business Marketing
University of Applied Science, Stuttgart
2005 - 2006Advertising and Market CommunicationActivities and Societies: Erasmus exchange program
Experience

Walch's Event Catering & Partyservice GmbH & Co KG
Jun 2006 - Jul 2006HostessHostess in the football World Cup in Germany at Stuttgart stadium, FIFA VIP sector.

General Motors Southeast Europe
Oct 2006 - Jul 2007Assistant to Business Development Managers (student work)Planned and executed analysis of sales, executed monthly sales reporting for Slovenia. Doing mystery shopping. Observing competition and their promo-activities. Helping with PR event organisation.

Delikatesa d.d.
Aug 2007 - Jan 2008Marketing SpecialistMarketing specialist:- Organise events in restaurants.- Develop marketing campaign, implementation of marketing campaign and media planning.- Regular restaurants visit and searching for new opportunities and improvements.- Observe trends in food sector and eating habit.Human Recourse (replacement for maternity leave):- Identify staff vacancies and recruit, interview and select applicants.- Provide current and prospective employees with information about policies, job duties, working conditions, wages, and opportunities for promotion and employee benefits. Show less

Colgate Palmolive
Feb 2008 - Jun 2012Responsible for healthy business balance between NPL and established products:- New product Launch Management.- Annual Product Planning.- Shopper Programs Management.- On Going: analysing SOM/SOV and competitive activities on all Adria markets.Achievements: You Can Make a Difference Award Program for Invisible Nasties Campaign in Croatia. This is recognition of initiative, creativity and dedicated performance. Big success in 2010 in drug stores and in hypermarkets/supermarkets. Impact seen on total Croatian market SOM FY10 20,2% (+3,4pts vs LY). Show less
Shopper marketing manager (Oral Care) Adria North Cluster (Slovenia, CRO & BIH)
Sept 2011 - Jun 2012Jr. Product Manager for Toothbrushes, Adria Region
Jan 2010 - Aug 2011Product Manager Assistant, Adria Region
Feb 2008 - Dec 2009

EMMA d.o.o.
Oct 2012 - Oct 2014Trade Marketing ManagerResponsibilites: - Development of Shopper Strategy & Programs- Development of key account specific promotions and NPL- Annual product and budget planning- Media Management - Business/product development and entering strategies for new markets.

Optiprint, d.o.o.
Nov 2014 - nowResponsibilities:- Preparation to enter the foreign markets with Optiprint business model. Including cooperation with various institutions / businesses seeking legal advice, analysis of the foreign market, business model adjustments, the preparation of marketing material & documentations needed.- Searching for potential business (franchise) partners abroad. Franchisee implement the subscription based business model of renting printers with Optiprint endless cartridge to customers. - Negotiate and conclude contracts with partners (franchisees) abroad. Show less
Head of Marketing and Franchising I Procurator
Jan 2019 - nowFranchise Development Manager
Nov 2014 - Mar 2023

GEA College
Apr 2021 - nowLecturer in MarketingFundamentals of Marketing including:- Understanding Customers- Product Development- Promotion- Marketing Strategies
Licenses & Certifications

Goethe-Certifikat C1, Zentrale Mittelstufenprüfung Zeugnis
Languages
- enEnglish
- geGerman
- crCroatian
- seSerbian
- spSpanish
- slSlovene
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