
Joan Bono

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About me
Footwear Sales Agent at Value Shoes 2015, S.L
Education

Esade
2004 - 2004Presentation skills in English
EADA Business School
1998 - 1999Sales Management
ESERP Business & Law School
1990 - 1993Graduate Finance, Marketing, Sales Management, Public Relations
Experience

Timberland
Jan 1997 - Jan 2007Influence the development of the Men´s Casual Footwear matrix by season in order to serve the European market needs in terms of product, pricing, delivery and channels of distribution aligned to company’s strategy.Analyze product effectiveness, recommend changes, modifications and improvements based on European market research, technical information and feedback given by the field sales personnel.Partner with Global Product Management in order to optimize productivity and achieve expected revenue growth.Create impactful presentations in order to develop the category and help sell in the product line.Serve as the category spokesperson at all product reviews and sales meetings in Europe. Mostrar menos Elaborate and follow through Sales Plan for the Region and achieve sales targets for the season.Negotiate commercial agreements while selling in Footwear, Apparel and Accessories collections to Key Accounts.Supervise a team of 5 salesmen and 2 Visual Merchandisers.Selection of the Men´s, Women´s and Kid´s footwear collections for Spain and Portugal.Collaborating with Sales Director in Pricing, Margin and Mark Up strategies for the season.Collaborating with Sales Director in creating sales tactics to achieve targets for the season.Collaborating with the Franchise Director by identifying proper wholesale partners in order to expand Timberland Store Franchises. Mostrar menos
European Men's Casual Footwear Merchandiser
Jan 2005 - Jan 2007Senior Regional Sales Manager
Jan 2000 - Jan 2005Sales Representative
Jan 1997 - Jan 2000

G-Star RAW
Jan 2007 - Jun 2015Country Manager Spain & PortugalDistribution strategy definition in order to ensure strong brand positioning.Sales Plan elaboration and follow up in order to ensure sales target achievement.Commercial negotiation with Key Accounts based on a close work with finance management.Coach, counsel and motivate the work of the Sales and Customer Service teams.Collaborate in product development by providing consistent feedback throughout the year.Maximize sell out by planning in store activities with marketing management. Reinforce market and trends evolution knowledge by continuous market visits, close relationship with customers and fashion fairs attendance, i.e Bread & Butter and MICAM Milano. Mostrar menos

Value Shoes 2015, S.L.
Jun 2015 - nowPartnerEstablished on June 2015, Value Shoes is a new step in our 15 years experience in the sales management of quality footwear brands such as Camper, Timberland or G-Star Raw Footwear.Our customer portfolio with +200 well financed customers include multi brand footwear and apparel independents and chains, El Corte Ingles department store as well as e-commerce stores in Spain and Andorra. Contact us in case sales team structure costs are too high for your company. We firmly believe we are a potential savings solution which will maintain an excellent professional level. Mostrar menos
Licenses & Certifications

Proficiency in English
University of CambridgeJun 1992
Languages
- spSpanish
- enEnglish
- caCatalan
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