Marek Smid

Marek Smid

Accountant and Marketing assistant

Followers of Marek Smid257 followers
location of Marek SmidMünster, North Rhine-Westphalia, Germany

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  • Timeline

  • About me

    Performance Marketing Manager at Kaufland e-commerce

  • Education

    • University of Economics in Prague, Faculty of Business Administration

      2008 - 2011
      Bachelor's degree Economics and Management

      Marketing, Consumer Behaviour, International marketing, Marketing communication, Psychology for marketers, Business economics, Management, Statistics, Operation research, Financial accounting, Managerial accounting

    • University of Economics in Prague, Faculty of Business Administration

      2011 - 2013
      Master's degree Economics and Management, Controlling

      IFRS - Financial accounting, Management accounting 2, Strategic management accounting, Marketing 2, Managerial Economics, Managerial decision making, Human resource management2, Microeconomics 2, Macroeconomics 2

  • Experience

    • Trosani CZ&SK

      Jan 2008 - Dec 2012
      Accountant and Marketing assistant

      Accountant- financial accounting- execution of month end closing activities- issuing the financial statements- preparation of tax return Marketing assistant- cooperation in the creation of marketing and business plan- analysis of sale

    • Wimdu GmbH

      Mar 2013 - Jul 2013
      Internship in Online Marketing

      On-page SEO- Market research and implementation of a Keyword strategy- Keyword research- Creation of optimized Landing Pages- Writing and publishing of online content- Translation of website into Czech languageOff-page Marketing- Competitor analysis- Market research for online partners- Link buildingCustomer Support

    • Stora Enso

      May 2014 - Apr 2016
      Sales Coordinator

      Sales planning; Reporting; Daily contact with customer

    • Effective world Group

      May 2016 - Jul 2021

      Organization and coordination of international marketing strategies; Controlling of marketing budgets; Event marketing; SEO optimization; Landing page optimization; SEA and Social Media Campaigns (Goolge Ads, Bing Ads, Sklik, Facebook Ads, LinkedIn Ads); KPIs definition; Competitor analysis; Keyword research; Technical analysis of the website; Fixing SEO errors on websites; Performance monitoring of several SEO projects; Developing marketing strategies; Consulting and customer support; Training interns Show less

      • Project Manager Online Marketing

        May 2017 - Jul 2021
      • International Online Marketing trainee

        May 2016 - Apr 2017
    • Kaufland e-commerce

      Jul 2021 - now
      • Performance Marketing Manager

        Aug 2022 - now
      • Project Manager SEO

        Jul 2021 - Aug 2022
  • Licenses & Certifications

    • Google Ads Search Certification

      Google Ads
      Mar 2021
    • Google Ads Display Certification

      Google Ads
      Mar 2019
    • Google Ads Video Certification

      Google Ads
      Mar 2019
    • HTML5 and CSS3 Online Course

      Udemy
      May 2020
    • Yellow Belt Certificate Searchmetrics Professional

      Searchmetrics
      Nov 2016