Michaela Petrović

Michaela Petrović

Assistant Brand Manager adidas

Followers of Michaela Petrović307 followers
location of Michaela PetrovićCzechia

Connect with Michaela Petrović to Send Message

Connect

Connect with Michaela Petrović to Send Message

Connect
  • Timeline

  • About me

    Country Manager at estheticon

  • Education

    • The University of Worcester

      2005 - 2006
      CAE (Certificate in Advanced English, University of Cambridge) English Language and Literature/Letters
    • University of Economics, Prague

      2002 - 2009
      Master's degree Medical Management
  • Experience

    • Coty

      Mar 2007 - Jun 2009
      Assistant Brand Manager adidas

      Responsible for:- sales data analysis, promo activity calender analysis, storechecks- assisting in preparing budget plan and forecast- results presentation, listing information, support to brand manager- POS materials- copywriting for both print and on-line, press release translations/preparation

    • Dermatex

      Jan 2010 - Mar 2011
      Brand Manager Crackonosh

      a wholesale and retail shoe company with a significant market share in the Czech republicResponsible for:- coordination of marketing communication, PR and sponzoring included, - launch of the brand web site (incl. e-shop), analysis of competition- client servise

    • Estheticon.com

      Mar 2014 - Jan 2020

      Responsible for business development of Czech, Croation, BiH and Serbia market:- aquisition of new clients- client servise- content marketing, community management- web site traffic growth

      • Senior Sales Consultant / Community Manager

        Jan 2016 - Jan 2020
      • Key Account Manager

        Mar 2014 - Jan 2016
    • Estheticon

      Jan 2017 - now

      as a Head of Community I am responsible for: - motivating 8 member community team working on different language versions of estheticon- creating healthy and living community and organic content helpful to make an informative and right choice of doctors so as grow sales leads for our clients- driving our visiting rate, UX and user engagement, SEO, linkbuilding, forum seeding, smart product placing - product development (plastic surgery clinics, distributors, providers)as s Senior Sales Consultant I am responsible for:- business development and building effective marketing campaigns within estheticon (from concept, realisation to optimalisation and evaluation)- giving lectures on plastic surgery congresses on online marketing, patient journey, effective contact management- product development- leadershipkey words: sales, content marketing, community marketing, reference marketing, online marketing, SEO, plastic surgery, breast implants Show less

      • Country Manager

        Jan 2020 - now
      • Senior Sales Consultant / Head of Community

        Jan 2017 - Jan 2020
  • Licenses & Certifications

    • Certificate in Advanced English

      University of Cambridge
      Jun 2006