Aditi Deb

Experience

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  Lutheran World Service India

  Jan 2009 - Feb 2010

  Communications Assistant

  Writing annual reports, periodic reports, situation analysis, case studies and human interest stories for circulation among donors Handling media representation and fundraising of the organization

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  Esprit Communications

  Mar 2010 - May 2011

  Creative Executive

  Developing and implementing consumer awareness, publicity and image campaignsPitching story ideas and interviews to media outlets, hold events and press conferences, and take part in campaign conception, distribution and trackingCreating effective content for marketing materials like corporate presentations, press releases, sales pitch, SEO articles, blogs and reviews

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  Perfect Relations

  May 2011 - Nov 2014

  Senior Image Executive

  • Multiple accounts management: Planning, ideating, and implementing quarterly/monthly and event based PR plans for each client | Content development and documentation – press release, case studies, concept notes, reports, sales pitches; Translation of news articles, Media Analysis Report, Annual/quarterly presentations | Consistent client engagement through meetings, client sector understanding, new idea generation, crisis management • Media Skills: - National media outreach, creating media universe for diverse client sectors, developing media relationship personally as well as with the clients• National Networking: Coordinating with national network teams to provide seamless nationwide representation of each client activity • Leadership Skills: Working on individual development plans, attend training and participate in knowledge sharing platforms • Managed Corporate clients in eCommerce, Real Estate, Education, Hospitality, Packaging, Infrastructure, FMCG Show less

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  ITC Limited

  Nov 2014 - now

  Corporate Communications