Amy Y. Chen

Experience

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  Quanta Computer Inc. 廣達電腦

  May 2001 - Mar 2005

  Programmer Analyst
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  HP

  Jun 2005 - Aug 2007

  CRM Specialist / CKM
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  Trend Micro

  Sept 2007 - Mar 2015

  Sr. Project Manager

  Analyzed costs, risks, practicality, and effectiveness of prospective eCommerce systems. Planned and guided complex systems integration, verification, and validation. Collaborated across technical, sales, and marketing functions and liaised with executive decision makers to ensure technical solutions aligned with business needs. Designed and drove delivery of scalable reporting dashboards that facilitated tracking of a broad range of metrics and analyzed data trends. Developed analytical and data mining solutions that supported sales and marketing team in understanding key business behaviors. Increased productivity by mentoring and inspiring teams of 10 to 12 Engineers to fully utilize skills and talents according to Agile methodologies. 收回

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  Gogoro

  Mar 2015 - Jun 2015

  Sr. Program Manager

  Liaised with internal stakeholders to gather requirements for retail POS solution. Managed and oversaw POS vendor to ensure high standards for quality were achieved. Collaborated with financial team to ensure online and offline payment systems complied with internal and external regulations. Guided configuration of complex POS system across global enterprise including five retail stores. Optimized data warehouse blueprint and architecture and directed integration with google data store and mongo solution to collect relevant data on customer behavior.Key Contribution:★ Delivered high-quality enterprise solution within three months. 收回

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  Leopard Mobile

  Sept 2015 - Jun 2016

  Head of Project Manager

  ★Piloted the deployment of an analytic mobile app that integrates news for OEM accounts across Taiwan and India to accommodate 35% user growth.★Collaborated with international business development and product team to deliver integration of six popular US publishers.★Instrumental in increasing value by championing user experiences optimization strategies.

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  HTC VIVE

  Jun 2016 - Jun 2021

  ★Provide strategic planning and contribute expertise toward data-driven decisions for VIVE, HTC, and HTC Exodus blockchain.★Maneuver the team to build an in-house eCommerce Magento solution for EMEA, APAC, and the US region. ★Orchestrated teams of 30+ professionals across functions to deliver top-quality solutions.★Collaborate with Product Marketing and Support to effectively bring functionality to market and drive business value★Implemented business process solution for SMB / Enterprise solution.★Deftly manage highly-visible demand generation and customer email marketing ( Marketo｜Mailchimp) campaigns and strategy.★Accountable for gathering requirements and assets, perform A/B testing, programming, scheduling, reporting, and maintaining across the buyer's journey, including promotional emails, automation, nurture, and surveys.★Liaise with designers, engineers, and other stakeholders across the company to bring the vision to life.★Represent the product & roadmap priorities in an approachable and collaborative spirit, including senior-level internal stakeholders. ★Guide product development in an agile environment, working closely with a team of top-notch engineers and user interface designers. 收回 ★Oversaw e-commerce operations and related technologies, in addition to fine-tuning omnichannel strategies★Administered development and implementation of in-house eCommerce strategies that boosted sales across EU and APAC regions.★Integrated Salesforce customer relationship management system (CRM) with Marketo, a marketing automation platform.★Adroitly integrated leading-edge customer-centric marketing automation platform that delivered the most relevant offers to online shoppers.★Strengthened VR Developer ecosystem, which facilitated effective communication and followed-up with developers and implemented it with Salesforce to allow daily track-downs of highly detailed information.★Conceptualized and pitched a broad range of business intelligence solutions across functions, including product development, sales, digital marketing, and social media, based on productive discussions of requirements and goals.★ Led diverse team of specialists across the global enterprise to deliver website strategy, create business development plans, and blueprint customer journeys based on an in-depth understanding of user/consumer experiences and requirements.★Maximized revenue across the NA region by persuading executive decision-makers to adopt a tri-party EC solution. ★Tracked and analyzed conversion rates and devised promotional strategies that improved customer engagement and sales. ★Recruited 5000+ talented developers across the globe.★Articulated architecture and infrastructure requirements that fulfilled global eCommerce business goals. 收回

  • Sr. Director of Digital Commerce

    Aug 2018 - Jun 2021

  • Senior Project Manager

    Jun 2016 - Aug 2018