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Jun Masuda

Jun Masuda

Venture capital internship

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location of Jun MasudaGreater Tokyo Area

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  • Timeline

  • About me

    Product Marketing Manager, Southeast Asia at Bytedance

  • Education

    • Keio University

      -
      Bachelor's degree Economics

    • Tecnológico de Monterrey

      -
      International Business/Trade/Commerce

      Summer Class

  • Experience

    • STRIVE

      Sept 2017 - Jan 2018
      Venture capital internship

      Analyzed financial situation of industries, mainly on JP, US, and CN fin-tech market.

    • AtHearth Inc.

      Mar 2018 - Jun 2018
      CEO Assistant

      Supported corporate strategy and product management of online renting platform.

    • Mercari, Inc.

      Aug 2018 - Sept 2018
      Product Manager

      Launched a new social travel service "mertrip" (beta version App)- Introduced the API for using location data with engineering team.- Updated UI from alpha to the new version by hearing from 20 external test users with designer team.

    • ByteDance

      Aug 2019 - now

      Provided deep sales insight of the Japanese marketBy Industry - Closely examined the game industry- Increased client coverage by +11%.：1)Analyzed the sales pipeline/funnel of top revenue clients. 2)Developed sales materials by aggregating client financial/product insights from 3rd party data. Collaborated with the Head of Game sales.3)Contributed to the implementation of the pre-install ad format in Japan：Developed a product launch plan by analyzing products offered by competitors such as Google, Twitter and Apple Search Ads. Worked closely with the Performance PSO Leader and the Game Sales team.By Agency - Deepened industry knowledge by sharing over 10 industry reports to teams across sales, CST, GBM, Business Development team. - Made a pitch deck for large agencies：Summarized TikTok's position from the user POV by analyzing user demographics, cross-app usage rates and user behavior with GBM.- Identified 3 potential industries with Agency Partners：Identified potential markets for growth (Comic/Manga, Promotion media, Gamble) by analyzing the financial performance and servicing opportunities of potential clients. Worked with the Mid-market team. Show less

      • Southeast Asia Product Marketing Manager, Branding Solution

        Mar 2025 - now

      • Japan Product Marketing Manager, Branding solution

        Apr 2021 - Mar 2025

      • Korea Product Marketing Manager

        May 2022 - Feb 2023

      • Product Marketing Manager

        Jul 2020 - Mar 2021

      • Monetization Strategy Analyst

        Jan 2019 - Aug 2020

      • 商业化-战略发展-战略

        Aug 2019 - Sept 2019

  • Licenses & Certifications

    • Product Marketing Core : Research, Pricing, Objectives & key results, Personas, Positioning & messaging, Go-to-Market, Communication, Sales enablement, Onboarding, Analysis & Optimization.

      Product Marketing Alliance
      Sept 2021