Adrika Singh

Experience

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  Xpress Minds

  Jan 2021 - Jan 2023

  Content Editor

  -Designed the ICSE Mind Wars Game Plan which covered content from over 90 books from Classes 4-12.- Managed a team of 10-12 people and assigned them daily targets for making content from different ICSE books.- Mentored and maintained effective communication with the interns and content creators by providing them regular feedback.- Prepared GK-cum-grammar assignments for hiring content interns.- Interviewed and mentored interns for various projects.-Created curriculum questions from more than 100 books belonging to CBSE, ICSE, and 20 State Boards for Classes 4 - 12 across various subjects.-Edited more than 200 books across different curriculums.-Headed the Current Affairs vertical that included the creation of informative nuggets based on national and international news; trained the Current Affairs team in finding the right news for the target audience, and provided regular feedback to the content creators on their nuggets and Current Affairs questions.-Conceptualised the content aspect of the Mind Wars Spell Bee - Delhi Round 2022 event, and conducted events during different stages of the competition; evaluated answer scripts and finalised the winners.-Managed the event flow during the live video shoot of the event for Mind Wars' YouTube channel.- Hosted and managed events as a quizmaster for Mind Wars - School Quiz Championships (MW-SQC) project.-Evaluated more than 400 answer sheets and declared the winners of Mind Wars National Academic Championships (NAC), the India leg of the Asian Academic Championships conducted in association with International Academic Competitions at JW Marriott Resort and Spa, Khao Lak, Thailand.-Curated Current Affairs, Motivational quotes, and General Knowledge posts for the organisation's social media pages. Show less

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  Leverage Edu

  Jan 2023 - Jan 2024

  Senior Associate - Content Marketing

  -Wrote blogs for 'Fly Finance' on International Money Transfer, Education Loans, Forex, etc.- And, blogs for 'Fly Homes' on Student Accommodation Abroad, Travel, Lifestyle, and more.

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  Housr

  Jan 2024 - Apr 2024

  Assistant Manager - Content

  -Creating SEO optimised content for blogs, website content, landing pages, and property descriptions for Housr's two verticals - Housr Coliving and Housr Homes.-Editing diverse form of content, including company's internal & external communication emails and documents, social media copies, off-page blogs, etc.-Crafting engaging WhatsApp & Instagram invitation copies for Housr's community events organised at its residential properties.-Writing social media copies for Housr’s LinkedIn, Instagram, and Facebook pages.-Creating emailers for official resident communications, pitch emails for placement drives, etc. Show less

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  Collegedunia

  Apr 2024 - now

  Senior Content Writer

  -Writing and editing news and articles on various competitive exams and updating them with the latest information.-Creating subject titles for mailers, push notifications, etc.-Auditing freelancers' articles to check SEO optimisation, factual accuracy, etc.-Checking content assessments from the point of view of grammar, structure, and flow of content when hiring potential content writers.-Researching to analyse competitor's articles and find the latest trends.-Making regular changes in the published articles to improve ranking. This includes changes in H1, Meta Description, and so on.-Editing email templates for generating leads; creating web content for landing pages, and more. Show less