Brayden Sweene

Experience

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  Lacrosse America

  Jun 2019 - Jul 2023

  Scorekeeper

  - Performed multiple functions to aid in an adequately run tournament (parking, scoring, operations)- Participated in internal planning and coordination of large scale venues and events- Organized parking and POS for 1000+ patrons

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  DICK'S Sporting Goods

  Aug 2020 - May 2022

  Sales Associate

  - Processed over 100 transactions per shift, including returns, exchanges, and post-voids- Trained and led cashier associates in performing transactions- Provider of main customer service assistance within front-end department disputes- Closed and counted tills at the end of each shift

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  Riverside Cafe

  Jun 2021 - Aug 2021

  Barista

  - Developed and co-managed the Gurnee Farmers Market- Worked farmers markets in Deerfield, Highland Park- Barista training via Collectivo Coffee Company- Large-scale food preparation for over 150 customers a day

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  AbbVie

  May 2023 - Aug 2023

  Consumer Marketing Intern

  - Learned about, researched, and developed consumer marketing tactics for brands in immunology- Worked on the gastroenterology team to understand market research and devised proposals and communications for consumers- Devised a social media analysis for with recommendations of new channels

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  AbbVie

  May 2024 - Aug 2024

  Gastroenterology HCP Intern

  - Supported marketing brand team across a variety of projects in Gastroenterology- Created and lead a marketing campaign for Medicare policy changes- Worked with the creative agency to develop print materials for nurses, doctors, and patients- Delivered efficiency driven solutions to a brand team regarding future investments in promotional assets

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  The Associated Press

  Nov 2024 - Nov 2024

  Vote Entry Operator

  - Accurately tabulated live election voting data through fielding stringer calls- Utilized web-scraping techniques to pull published voting data by county- Contributed to Associated Press's 1848 election database system to provide immediate updates to major media channels and to Google's election homepage

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  Weber Shandwick

  Feb 2025 - now

  Healthcare Client Experience and Earned Media Intern

  Accounts: Walgreens, Genentech, Novartis- Curating targeted media lists and pitching to journalists for earned media outreach opportunities - Drafting copy and creative assets for Genetech's corporate social media reach and engagement strategy- Developing client decks to present new ideas, campaign strategies, and media opportunities- Writing comprehensive daily and weekly media audit reports to track key health care industry trends and coverage