Troy Whitney

Experience

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  Big Daddy's Package Store

  Feb 1994 - Apr 1997

  Team Lead

  As Team Lead at Big Daddy's Package Store, I oversaw daily operations and ensured seamless customer service in a fast-paced retail environment. I managed a team of associates, providing mentorship and training to enhance team performance and efficiency.I implemented effective inventory management practices, ensuring optimal stock levels to meet customer demand while minimizing waste. Additionally, I developed and executed promotional initiatives to drive sales and increase customer engagement. By fostering a collaborative team environment and delivering exceptional service, I contributed to the store's reputation for quality and reliability, achieving consistent growth in sales and customer satisfaction. Show less

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  Glazer's Distributors

  Apr 1997 - Jun 2003

  Sales Representative

  As a Sales Representative at Glazer's Distributors, I consistently exceeded sales targets by building strong relationships with clients and delivering tailored solutions to meet their needs. I managed a diverse portfolio of accounts, promoting a wide range of products to enhance brand visibility and drive market share.I collaborated with retailers to develop strategic merchandising plans, optimized product placement, and executed promotional campaigns that boosted sales and customer engagement. Through diligent account management and a customerfocused approach, I established a reputation for exceptional service and reliability, contributing to long-term client retention and revenue growth.By leveraging product knowledge, market insights, and negotiation skills, I played a key role in driving sales performance and supporting the overall success of Glazer's Distributors in the Dallas market. Show less

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  Southern Glazer's Wine & Spirits

  Jun 2003 - Apr 2023

  As a Key Account Manager at Southern Glazers Wine & Spirits, I managed customer care and service for 57 retail and wholesale locations, including 32 Goody Goody Liquors Inc. and 25 Liquor Depot stores, generating $32.5 million in annual revenue. I cultivated strong relationships with key suppliers such as Suntory, Heaven Hill, Bacardi, Patron, and Campari, driving collaboration and growth for their brands within the assigned chains.I partnered with suppliers to design and implement innovative sales programs, boosting incremental sales and ensuring sustainable growth for target brands. By planning and orchestrating monthly programs 6-8 months in advance, I provided actionable strategies to both SGWS and suppliers, ensuring alignment and success. Additionally, I managed inventory across multiple regions, ensuring product availability to meet demand. Supporting the Regional Sales Director, I coordinated sales efforts with 12-13 Territory Managers across the Dallas and Houston markets and led the merchandising team within the chain environment. Through strategic planning, supplier collaboration, and team leadership, I consistently delivered outstanding results in revenue growth and operational efficiency. Show less As an Area Sales Manager at Southern Glazers Wine & Spirits, I led a high-performing team of 8 sales consultants, driving $22.8 million in annual revenue for the North Texas territory. I consistently achieved sales growth and market penetration by fostering professional development and optimizing team performance through coaching on relationship management, negotiation techniques, and closing strategies.I collaborated with key accounts to enhance brand distribution and expand market presence while utilizing discretionary budgets to implement local incentives that boosted engagement and promoted growth for priority items. Additionally, I managed 6-8 Territory Managers, leveraging KPIs and other tracking metrics to motivate the team and ensure alignment with strategic goals. By combining strategic leadership with a focus on relationship building and performance optimization, I delivered sustained revenue growth and strengthened Southern Glazers Wine & Spirits’ market presence in the North Texasregion. Show less

  • Key Account Manager (Chains)

    Aug 2007 - Apr 2023

  • Area Sales Manager / Chain Account Manager

    Jun 2003 - Aug 2007
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  Green Light Distribution

  Feb 2024 - Jan 2025

  Key Account Manager

  As a Key Account Manager at Greenlight Distribution, I successfully drove revenue growth and strengthened relationships with key retail accounts by collaborating directly with buyers to enhance sales and identify strategic growth opportunities. I developed and executed account-specific strategies that increased sales, improved profitability, and ensured optimal inventory levels to meet client demands efficiently.In my role, I spearheaded sales forecasting and production planning to align with market trends, ensuring seamless inventory management and client satisfaction. By leading targeted promotional initiatives and negotiating new business opportunities, I expanded market share and improved brand visibility. Additionally, I worked closely with cross-functional teams to refine product assortments, pricing strategies, and inventory management, driving exceptional business performance. Throughstrategic planning and data-driven insights, I consistently delivered measurable results, positioning Greenlight Distribution as a trusted partner in retail and wholesale channels. Show less